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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Utah

      Local SEO Marketing Company Serving Salt Lake City Utah

      Tom Johnston Can Be Your Most Suitable Choice For SEO

      Professional SEO will manage to benefit your organization in a number of ways. SEO can generate leads, increase web traffic to your site, and deliver a much better user experience. However, low quality SEO can be damaging for your site. Tom Johnston can offer the expert Search engine optimization services you need. Johnston is undoubtedly an experienced professional that has been operating in SEO to get a decade.

      Because Johnston has extensive expertise, he’s equipped to use all sorts of clients, from small businesses to larger ones. Johnston also provides franchise SEO for firms that have multiple locations. If you select to do business with Johnston, you’ll get the Search marketing services you want.

      Johnston has a three-step procedure for SEO. On-page optimization is the first step in the process. This process involves making changes to a site to be able to improve its search engine ranking positions. On-page optimization can show search engines like Google what your blog should be ranking for. There are many on-page optimization techniques that may improve your site’s rankings, such as creating SEO-friendly content for the site.

      The second step is off-page optimization. This describes off-site techniques that may boost your site’s rankings. One of many elements of off-page optimization is building links. Off-page optimization is a method to show search engines like yahoo that your internet site is a reliable supply of information.

      The next step is local search engine marketing. This can be required for businesses that operate locally. This area of the process involves optimization for Google Maps and claiming and providing more information for your personal Google My Business listing. Providing accurate information for other directory listings is important at the same time.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have a month-to-month contract. Whether you need SEO assistance within the short-term or long-term help, you’ll get the help that you need. Your contract may be adjusted when needed.

      You’ll receive monthly ranking reports, which will allow you to discover how your website is performing. This will help you to see which search phrases are yielding greatest results. It will likewise explain to you the way your search rankings have been improving from month to month.

      Google Analytics will probably be placed on your blog, meaning it will be simpler that you should monitor the traffic your site is receiving. You’ll likewise be able to view what percentage of the website visitors to your site are discovering your site via search engines like yahoo.

      If you’re interested in working together with Tom Johnston, you can contact him for a free video analysis of the site. The analysis may also compare your web site to competing sites. Simply because this consultation will be free of charge, there is not any basis for you not to benefit from it.

      It’s essential for your organization to get optimized for search engines like google. Strong SEO is crucial to the healthiness of any organization. Whether you operate a huge national company or even a small, locally-based company, you can rely on Tom Johnston to take care of all of your SEO needs. Visit Tom-Johnston.com to acquire more information.

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