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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
Link Building
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Map Optimization
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Contact Us
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Springville Utah
Tom Johnston Can Be Your Best Option For SEO
Professional SEO will benefit your company in many ways. SEO can generate leads, increase traffic to the site, and deliver a greater user experience. However, sub-standard SEO might be damaging to your site. Tom Johnston provides the expert Search engine optimization services you need. Johnston is surely an experienced professional that has been employed in SEO to get a decade.
Because Johnston has extensive expertise, he’s equipped to work with a myriad of clients, from smaller businesses to larger ones. Johnston also offers franchise SEO for companies that have multiple locations. When you select to work alongside Johnston, you’ll get the SEO services you want.
Johnston has a three-step procedure for SEO. On-page optimization is the first task of your process. This method involves making changes to some site in order to improve its search engine results. On-page optimization can display search engines like Google what your website must be ranking for. There are many on-page optimization techniques that could boost your site’s rankings, including creating SEO-friendly content for the site.
The 2nd step is off-page optimization. This describes off-site techniques which will boost your site’s rankings. One of the main aspects of off-page optimization is building links. Off-page optimization is a method to show search engines that your website is a reliable supply of information.
Your third step is local search engine optimisation. This is certainly required for businesses that operate locally. This part of the process involves optimization for Google Maps and claiming and providing detailed information for your Google My Business listing. Providing accurate information for other directory listings is important also.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll use a month-to-month contract. Whether you need SEO assistance inside the short-term or long-term help, you’ll be capable of getting the help that you require. Your contract might be adjusted as needed.
You’ll receive monthly ranking reports, which will assist you to observe how your site is performing. This will assist you to see which search phrases are yielding the best results. It is going to reveal to you the way your search rankings are already improving from month to month.
Google Analytics will probably be attached to your website, meaning it will be easier that you should monitor the traffic your website is receiving. You’ll also be able to view how many of the targeted traffic to your site have found your web site via search engines like yahoo.
If you’re interested in working together with Tom Johnston, you can contact him for the free video analysis of your site. The analysis will even compare your web site to competing sites. As this consultation will be totally free, there is no reason behind you do not to make the most of it.
It’s necessary for your organization to get optimized for search engines like google. Strong SEO is crucial to the fitness of any organization. Whether you run a huge national company or even a small, locally-based company, you can depend on Tom Johnston to deal with your entire SEO needs. Visit Tom-Johnston.com to acquire more information.
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