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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
Link Building
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Map Optimization
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Contact Us
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Huntington Utah
Tom Johnston Will Be Your Most Suitable Choice For SEO
Professional SEO will benefit your small business in several ways. SEO can generate leads, increase targeted traffic for your site, and deliver an improved user experience. However, bad quality SEO can be damaging to your site. Tom Johnston can offer the expert Search engine optimization services you need. Johnston is surely an experienced professional which has been working in SEO for a decade.
Because Johnston has extensive expertise, he’s equipped to do business with a myriad of clients, from smaller businesses to larger ones. Johnston also provides franchise SEO for businesses that have multiple locations. When you choose to work with Johnston, you’ll get the Search marketing services you want.
Johnston has a three-step procedure for SEO. On-page optimization is the first task of your process. This procedure involves making changes to your site in order to improve its search engine rankings. On-page optimization is capable of showing search engines what your website should be ranking for. There are numerous on-page optimization techniques that will improve your site’s rankings, like creating SEO-friendly content for your site.
Another step is off-page optimization. This describes off-site techniques that can boost your site’s rankings. One of the primary parts of off-page optimization is building links. Off-page optimization is a way to show search engines like google that your website is a trustworthy method to obtain information.
The third step is local seo. This can be required for companies that operate locally. This area of the process involves optimization for Google Maps and claiming and providing details for your Google My Business listing. Providing accurate information for other directory listings is crucial as well.
Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have got a month-to-month contract. Whether you want SEO assistance from the short-term or long-term help, you’ll be capable of getting the assistance that you desire. Your contract might be adjusted as required.
You’ll receive monthly ranking reports, which will enable you to discover how your site is performing. This will help you to see which search terms are yielding the greatest results. It will likewise reveal to you how your search rankings happen to be improving from month to month.
Google Analytics will likely be attached to your site, which implies it will be simpler so that you can monitor the traffic your internet site is receiving. You’ll likewise be able to view what percentage of the people to your website are discovering your site via search engines.
If you’re considering working together with Tom Johnston, you are able to contact him to get a free video analysis of your own site. The analysis will even compare your web site to competing sites. Because this consultation is going to be absolutely free, there is not any reason for you not to benefit from it.
It’s important for your company to get optimized for search engines like yahoo. Strong SEO is important to the health of any business. Whether you run a huge national company or a small, locally-based company, you can depend on Tom Johnston to deal with all your SEO needs. Visit Tom-Johnston.com to learn more.
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