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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
Link Building
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Map Optimization
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Contact Us
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Westhope North Dakota
Tom Johnston Will Be Your Best Option For SEO
Professional SEO may benefit your company in several ways. SEO can generate leads, get more traffic to the site, and deliver a greater user experience. However, sub-standard SEO can be damaging to your site. Tom Johnston offers the expert SEO services that you require. Johnston is an experienced professional which has been doing work in SEO for any decade.
Because Johnston has extensive expertise, he’s equipped to work alongside all types of clients, from smaller businesses to larger ones. Johnston now offers franchise SEO for firms that have multiple locations. When you select to use Johnston, you’ll have the SEO services you need.
Johnston needs a three-step approach to SEO. On-page optimization is the initial step from the process. This procedure involves making changes into a site in order to improve its search engine rankings. On-page optimization can present the major search engines what your site should be ranking for. There are lots of on-page optimization techniques that can boost your site’s rankings, including creating SEO-friendly content to your site.
The 2nd step is off-page optimization. This describes off-site techniques that may increase your site’s rankings. One of the main elements of off-page optimization is backlink building. Off-page optimization is a method to show search engines like google that your site is a reliable supply of information.
The 3rd step is local search engine optimization. This is certainly required for businesses that operate locally. This part of the process involves optimization for Google Maps and claiming and providing details for your personal Google My Company listing. Providing accurate information for other directory listings is vital also.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have got a month-to-month contract. Whether you require SEO assistance from the short-term or long-term help, you’ll can get the assistance you need. Your contract may be adjusted as needed.
You’ll receive monthly ranking reports, which will help you to observe how your internet site is performing. This will help you to see which keyphrases are yielding the best results. It will likewise reveal to you the way your search rankings are already improving from month to month.
Google Analytics is going to be set up on your web site, meaning it will be easier so that you can monitor the traffic your site is receiving. You’ll likewise be able to see how many of the visitors to your web site are discovering your blog via search engines.
If you’re thinking about working with Tom Johnston, it is possible to contact him for a free video analysis of your site. The analysis will even compare your website to competing sites. Since this consultation will likely be absolutely free, there is no reason behind you do not to take full advantage of it.
It’s essential for your organization being optimized for search engine listings. Strong SEO is important to the fitness of any organization. Whether you manage a large national company or even a small, locally-based company, you can rely on Tom Johnston to handle all your SEO needs. Visit Tom-Johnston.com for more information.
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