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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Maryland

      Local SEO Marketing Company Serving Woodbine Maryland

      Tom Johnston Can Be Your Most Suitable Choice For SEO

      Professional SEO can benefit your business in numerous ways. SEO can generate leads, increase traffic for your site, and deliver a much better user experience. However, sub-standard SEO could be damaging to the site. Tom Johnston can provide the expert SEO services that you require. Johnston is definitely an experienced professional which has been doing work in SEO for the decade.

      Because Johnston has extensive expertise, he’s equipped to use all sorts of clients, from small enterprises to larger ones. Johnston also provides franchise SEO for firms that have multiple locations. If you select to work alongside Johnston, you’ll obtain the SEO services you require.

      Johnston needs a three-step approach to SEO. On-page optimization is step one of the process. This process involves making changes to a site to be able to improve its search engine rankings. On-page optimization can present search engines what your blog should be ranking for. There are numerous on-page optimization techniques that could improve your site’s rankings, like creating SEO-friendly content for the site.

      Another step is off-page optimization. This describes off-site techniques that may improve your site’s rankings. One of the primary parts of off-page optimization is link building. Off-page optimization is a way to show search engine listings that your site is a trustworthy way to obtain information.

      The next step is local search engine optimization. This can be necessary for firms that operate locally. This part of the process involves optimization for Google Maps and claiming and providing details for the Google My Business listing. Providing accurate information for other directory listings is important as well.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have a month-to-month contract. Whether you need SEO assistance inside the short-term or long-term help, you’ll can get the support you need. Your contract may be adjusted when necessary.

      You’ll receive monthly ranking reports, which will allow you to see how your website is performing. This will enable you to see which search terms are yielding the greatest results. It is going to demonstrate the way your search rankings have already been improving from month to month.

      Google Analytics will be installed on your web site, which suggests it will be simpler for you to monitor the traffic your site is receiving. You’ll likewise be able to view how many of the visitors to your site are discovering your website via search engines like yahoo.

      If you’re enthusiastic about working with Tom Johnston, you may contact him for a free video analysis of your site. The analysis will likely compare your website to competing sites. Simply because this consultation will be totally free, there is absolutely no cause of you do not to make the most of it.

      It’s necessary for your organization to become optimized for search engines. Strong SEO is essential to the healthiness of any company. Whether you operate a large national company or even a small, locally-based company, you can rely on Tom Johnston to manage your entire SEO needs. Visit Tom-Johnston.com to find out more.

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      • Serp (Search Engine Ranking Results Page)
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      • On Page Optimziation
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      • On Site SEO
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      • 3 Map Pack
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      • Bing
      • Google
      • Yahoo
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      • Cost
      • Affordable
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      • Web
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      • Mobile & Phone
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      • Shopify
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      • SE
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      • Local
      • GEO
      • 39.402352
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      • Carroll
      • Woodbine
      • Maryland
      • MD