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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Stevensville Maryland
Tom Johnston Is The Most Suitable Choice For SEO
Professional SEO will manage to benefit your business in numerous ways. SEO can generate leads, increase traffic in your site, and deliver an improved user experience. However, poor quality SEO could be damaging for your site. Tom Johnston can offer the expert Search marketing services that you desire. Johnston is surely an experienced professional that has been working in SEO for any decade.
Because Johnston has extensive expertise, he’s equipped to do business with all kinds of clients, from small companies to larger ones. Johnston also provides franchise SEO for firms that have multiple locations. If you select to use Johnston, you’ll have the Search marketing services you will need.
Johnston needs a three-step strategy to SEO. On-page optimization is step one of the process. This procedure involves making changes into a site to be able to improve its search engine rankings. On-page optimization is capable of showing search engines what your site ought to be ranking for. There are several on-page optimization techniques that can boost your site’s rankings, like creating SEO-friendly content to your site.
The 2nd step is off-page optimization. This describes off-site techniques that can improve your site’s rankings. One of the main components of off-page optimization is link-building. Off-page optimization is ways to show search engine listings that your internet site is a trustworthy supply of information.
The next step is local search engine marketing. This can be important for businesses that operate locally. This area of the process involves optimization for Google Maps and claiming and providing detailed information for the Google My Company listing. Providing accurate information for other directory listings is essential too.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have got a month-to-month contract. Whether you need SEO assistance from the short-term or long-term help, you’ll be capable of getting the help that you desire. Your contract might be adjusted when needed.
You’ll receive monthly ranking reports, which will assist you to observe how your website is performing. This will assist you to see which search terms are yielding the best results. It is going to demonstrate how your search rankings have been improving from month to month.
Google Analytics will be installed on your blog, which means it will be simpler so that you can monitor the traffic your site is receiving. You’ll also be able to find out how many of the visitors to your blog are discovering your website via search engines like google.
If you’re thinking about working together with Tom Johnston, you may contact him for a free video analysis of your own site. The analysis will also compare your site to competing sites. Simply because this consultation will likely be totally free, there is no cause of you do not to take advantage of it.
It’s essential for your company to get optimized for search engines like yahoo. Strong SEO is essential to the health of any organization. Whether you operate a sizable national company or even a small, locally-based company, you can rely on Tom Johnston to take care of your SEO needs. Visit Tom-Johnston.com to acquire more information.
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Search Engine Optimization
Best Local SEO Expert Agency Firm
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- Link Building
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