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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Salmon Idaho
Tom Johnston Will Be Your Smart Choice For SEO
Professional SEO will manage to benefit your company in many ways. SEO can generate leads, increase web traffic to your site, and deliver a better user experience. However, sub-standard SEO can be damaging for your site. Tom Johnston can offer the expert Search marketing services you need. Johnston is an experienced professional which has been employed in SEO for any decade.
Because Johnston has extensive expertise, he’s equipped to use a myriad of clients, from small companies to larger ones. Johnston also provides franchise SEO for companies that have multiple locations. If you select to use Johnston, you’ll obtain the Search engine optimization services you will need.
Johnston requires a three-step method of SEO. On-page optimization is step one of your process. This method involves making changes to a site in order to improve its search engine rankings. On-page optimization is capable of showing search engines like yahoo what your site needs to be ranking for. There are several on-page optimization techniques that can enhance your site’s rankings, like creating SEO-friendly content for your personal site.
The next step is off-page optimization. This describes off-site techniques which will improve your site’s rankings. One of the many elements of off-page optimization is backlink building. Off-page optimization is a method to show search engine listings that your site is a reliable supply of information.
The next step is local search engine optimization. This really is necessary for firms that operate locally. This area of the process involves optimization for Google Maps and claiming and providing detailed information to your Google My Business listing. Providing accurate information for other directory listings is important also.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have a month-to-month contract. Whether you will need SEO assistance within the short-term or long term help, you’ll can get the services that you require. Your contract may be adjusted as needed.
You’ll receive monthly ranking reports, which will help you to find out how your website is performing. This will enable you to see which search terms are yielding the best results. It will show you how your search rankings are already improving from month to month.
Google Analytics will be set up on your site, meaning it will be easier that you should monitor the traffic your website is receiving. You’ll likewise be able to discover what percentage of the website visitors to your site have realized your web site via search engines.
If you’re enthusiastic about working together with Tom Johnston, you may contact him to get a free video analysis of your respective site. The analysis will even compare your site to competing sites. Since this consultation will likely be totally free, there is no reason for you not to take full advantage of it.
It’s essential for your organization being optimized for search engines. Strong SEO is vital to the fitness of any business. Whether you operate a large national company or even a small, locally-based company, you can trust Tom Johnston to take care of all of your SEO needs. Visit Tom-Johnston.com to find out more.
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Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
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- On Page Optimziation
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- Google Maps
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- SEO Consultant Services
- Non Expensive
- White Hat
- Mobile & Phone
- Link Building