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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Post Falls Idaho
Tom Johnston Is The Smart Choice For SEO
Professional SEO will benefit your business in numerous ways. SEO can generate leads, increase web traffic in your site, and deliver an improved user experience. However, low quality SEO may be damaging in your site. Tom Johnston can offer the expert Search engine optimization services that you require. Johnston is definitely an experienced professional which has been operating in SEO for any decade.
Because Johnston has extensive expertise, he’s equipped to do business with a myriad of clients, from smaller businesses to larger ones. Johnston now offers franchise SEO for businesses that have multiple locations. If you choose to work with Johnston, you’ll have the SEO services you require.
Johnston takes a three-step strategy to SEO. On-page optimization is the first task in the process. This procedure involves making changes into a site as a way to improve its search engine ranking positions. On-page optimization can show the major search engines what your blog should be ranking for. There are many on-page optimization techniques that can enhance your site’s rankings, for example creating SEO-friendly content for your site.
The 2nd step is off-page optimization. This describes off-site techniques that will boost your site’s rankings. One of the many elements of off-page optimization is building links. Off-page optimization is ways to show search engines like google that your site is a trustworthy supply of information.
The third step is local search engine optimisation. This really is required for firms that operate locally. This part of the process involves optimization for Google Maps and claiming and providing more information to your Google My Company listing. Providing accurate information for other directory listings is vital at the same time.
Tom Johnston offers many services to his clients. When you work with Johnston, you’ll possess a month-to-month contract. Whether you require SEO assistance from the short-term or long-term help, you’ll get the help that you desire. Your contract might be adjusted when necessary.
You’ll receive monthly ranking reports, which will help you to find out how your internet site is performing. This will assist you to see which search phrases are yielding greatest results. It will explain to you the way your search rankings are already improving from month to month.
Google Analytics will probably be installed on your blog, meaning it will be easier for you to monitor the traffic your internet site is receiving. You’ll also be able to see what number of the website visitors to your website have realized your site via search engines like yahoo.
If you’re considering working with Tom Johnston, you may contact him for a free video analysis of your own site. The analysis will likely compare your site to competing sites. Simply because this consultation will be totally free, there is absolutely no cause of you do not to make the most of it.
It’s essential for your business to become optimized for search engines. Strong SEO is essential to the health of any company. Whether you run a sizable national company or a small, locally-based company, you can trust Tom Johnston to take care of your entire SEO needs. Visit Tom-Johnston.com for more information.
Internet Marketing Service
Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
- Competitor Keywords Analysis
- SEO Marketing Agency
- On Page Optimziation
- Website Optimisation
- On Site SEO
- Google Maps
- GMB Listings
- 3 Map Pack
- SEO Consultant Services
- Non Expensive
- White Hat
- Mobile & Phone
- Link Building
- Post Falls