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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Grand View Idaho
Tom Johnston Is Your Most Suitable Choice For SEO
Professional SEO will manage to benefit your organization in a number of ways. SEO can generate leads, increase web traffic for your site, and deliver an improved user experience. However, bad quality SEO can be damaging to your site. Tom Johnston offers the expert SEO services you need. Johnston is surely an experienced professional that has been working in SEO for a decade.
Because Johnston has extensive expertise, he’s equipped to work alongside all kinds of clients, from small companies to larger ones. Johnston now offers franchise SEO for companies that have multiple locations. If you choose to work alongside Johnston, you’ll receive the SEO services you want.
Johnston needs a three-step strategy to SEO. On-page optimization is the initial step in the process. This process involves making changes to a site in order to improve its search engine ranking positions. On-page optimization is capable of showing search engines like Google what your site needs to be ranking for. There are lots of on-page optimization techniques that can increase your site’s rankings, like creating SEO-friendly content for your site.
The next step is off-page optimization. This describes off-site techniques that may enhance your site’s rankings. One of the many parts of off-page optimization is link-building. Off-page optimization is ways to show search engines like google that your site is a reliable method to obtain information.
Your third step is local search engine optimization. This is essential for companies that operate locally. This area of the process involves optimization for Google Maps and claiming and providing more information for the Google My Company listing. Providing accurate information for other directory listings is vital too.
Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have a month-to-month contract. Whether you need SEO assistance within the short-term or long-term help, you’ll be able to get the support you need. Your contract may be adjusted as needed.
You’ll receive monthly ranking reports, which will allow you to discover how your site is performing. This will enable you to see which keyphrases are yielding the greatest results. It will likewise show you how your search rankings have been improving from month to month.
Google Analytics will probably be attached to your website, which means it will be easier for you to monitor the traffic your website is receiving. You’ll likewise be able to discover what percentage of the visitors to your blog are finding your web site via search engines like google.
If you’re considering working with Tom Johnston, you are able to contact him for any free video analysis of your respective site. The analysis will even compare your website to competing sites. Simply because this consultation is going to be free of charge, there is not any reason behind you not to take full advantage of it.
It’s important for your company to be optimized for search engines. Strong SEO is essential to the fitness of any business. Whether you run a huge national company or possibly a small, locally-based company, you can rely on Tom Johnston to handle all your SEO needs. Visit Tom-Johnston.com to acquire more information.
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Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
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- On Page Optimziation
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- Google Maps
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- SEO Consultant Services
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- White Hat
- Mobile & Phone
- Link Building
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