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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
Link Building
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Map Optimization
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Contact Us
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Monticello Florida
Tom Johnston Is Your Most Suitable Choice For SEO
Professional SEO may benefit your organization in numerous ways. SEO can generate leads, increase traffic to your site, and deliver an improved user experience. However, low quality SEO may be damaging to the site. Tom Johnston can offer the expert SEO services that you need. Johnston is definitely an experienced professional that has been working in SEO for any decade.
Because Johnston has extensive expertise, he’s equipped to work with all kinds of clients, from small companies to larger ones. Johnston even offers franchise SEO for companies that have multiple locations. When you select to work alongside Johnston, you’ll get the SEO services you want.
Johnston needs a three-step procedure for SEO. On-page optimization is the initial step in the process. This technique involves making changes to your site as a way to improve its search engine ranking positions. On-page optimization can show search engines like Google what your site must be ranking for. There are many on-page optimization techniques that could boost your site’s rankings, including creating SEO-friendly content to your site.
The next step is off-page optimization. This describes off-site techniques that may enhance your site’s rankings. One of many parts of off-page optimization is backlink building. Off-page optimization is a way to show search engines that your website is a reliable way to obtain information.
The 3rd step is local search engine optimisation. This can be necessary for firms that operate locally. This part of the process involves optimization for Google Maps and claiming and providing detailed information to your Google My Company listing. Providing accurate information for other directory listings is important also.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll use a month-to-month contract. Whether you need SEO assistance from the short-term or long term help, you’ll get the support that you desire. Your contract may be adjusted as needed.
You’ll receive monthly ranking reports, which will help you to see how your internet site is performing. This will enable you to see which search terms are yielding the greatest results. It will reveal to you how your search rankings have already been improving from month to month.
Google Analytics is going to be placed on your blog, meaning it will be easier so that you can monitor the traffic your site is receiving. You’ll also be able to find out what number of the website visitors to your web site have realized your site via search engines like google.
If you’re considering utilizing Tom Johnston, you may contact him for any free video analysis of the site. The analysis will even compare your web site to competing sites. Because this consultation will probably be totally free, there is no reason behind you not to benefit from it.
It’s vital for your organization to become optimized for search engines like yahoo. Strong SEO is vital to the fitness of any organization. Whether you run a big national company or a small, locally-based company, you can rely on Tom Johnston to handle all your SEO needs. Visit Tom-Johnston.com to learn more.
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