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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Clearwater Beach Florida
Tom Johnston Is The Most Suitable Choice For SEO
Professional SEO may benefit your company in many ways. SEO can generate leads, get more traffic to your site, and deliver a much better user experience. However, sub-standard SEO can be damaging for your site. Tom Johnston can offer the expert Search engine optimization services that you desire. Johnston is an experienced professional which has been employed in SEO to get a decade.
Because Johnston has extensive expertise, he’s equipped to work with all kinds of clients, from small companies to larger ones. Johnston also offers franchise SEO for businesses that have multiple locations. When you select to do business with Johnston, you’ll obtain the Search engine optimization services you need.
Johnston takes a three-step method of SEO. On-page optimization is the first task of the process. This process involves making changes into a site as a way to improve its search engine ranking positions. On-page optimization can display search engines like yahoo what your web site ought to be ranking for. There are lots of on-page optimization techniques that can enhance your site’s rankings, for example creating SEO-friendly content to your site.
The next step is off-page optimization. This describes off-site techniques which will boost your site’s rankings. One of the primary components of off-page optimization is link building. Off-page optimization is a method to show search engines that your site is a trustworthy source of information.
The third step is local seo. This really is important for firms that operate locally. This area of the process involves optimization for Google Maps and claiming and providing detailed information to your Google My Company listing. Providing accurate information for other directory listings is important as well.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll use a month-to-month contract. Whether you need SEO assistance inside the short-term or long-term help, you’ll be able to get the support you need. Your contract may be adjusted as needed.
You’ll receive monthly ranking reports, which will assist you to see how your website is performing. This will assist you to see which keyphrases are yielding ideal results. It will likewise demonstrate how your search rankings are already improving from month to month.
Google Analytics will likely be installed on your site, which implies it will be easier for you to monitor the traffic your internet site is receiving. You’ll likewise be able to find out how many of the visitors to your web site are discovering your web site via search engine listings.
If you’re thinking about utilizing Tom Johnston, you can contact him to get a free video analysis of your own site. The analysis will even compare your site to competing sites. As this consultation is going to be free of charge, there is absolutely no reason for you not to benefit from it.
It’s essential for your business to get optimized for search engines. Strong SEO is important to the healthiness of any organization. Whether you have a huge national company or a small, locally-based company, you can trust Tom Johnston to deal with all your SEO needs. Visit Tom-Johnston.com to acquire more information.
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Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
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- On Page Optimziation
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- Google Maps
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- 3 Map Pack
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- Link Building
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