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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving West Granby Connecticut
Tom Johnston Is Your Best Choice For SEO
Professional SEO will manage to benefit your organization in a number of ways. SEO can generate leads, increase web traffic to the site, and deliver a better user experience. However, low quality SEO can be damaging in your site. Tom Johnston provides the expert SEO services that you require. Johnston is surely an experienced professional which has been working in SEO for a decade.
Because Johnston has extensive expertise, he’s equipped to work alongside all types of clients, from small enterprises to larger ones. Johnston also provides franchise SEO for firms that have multiple locations. If you select to work with Johnston, you’ll receive the Search engine optimization services you will need.
Johnston takes a three-step procedure for SEO. On-page optimization is step one of the process. This procedure involves making changes to your site to be able to improve its search engine results. On-page optimization can display the major search engines what your web site should be ranking for. There are numerous on-page optimization techniques that could enhance your site’s rankings, including creating SEO-friendly content to your site.
The next step is off-page optimization. This describes off-site techniques that may improve your site’s rankings. One of the many aspects of off-page optimization is link building. Off-page optimization is a method to show search engines like yahoo that your website is a trustworthy way to obtain information.
Your third step is local search engine marketing. This can be important for businesses that operate locally. This area of the process involves optimization for Google Maps and claiming and providing details for the Google My Company listing. Providing accurate information for other directory listings is crucial at the same time.
Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have a month-to-month contract. Whether you want SEO assistance from the short-term or long-term help, you’ll be able to get the support you need. Your contract might be adjusted as required.
You’ll receive monthly ranking reports, which will allow you to observe how your website is performing. This will allow you to see which search terms are yielding the greatest results. It will likewise explain to you the way your search rankings have been improving from month to month.
Google Analytics will be set up on your blog, which suggests it will be simpler that you should monitor the traffic your internet site is receiving. You’ll likewise be able to view how many of the website visitors to your website have realized your site via search engines like google.
If you’re thinking about working together with Tom Johnston, you are able to contact him to get a free video analysis of the site. The analysis will also compare your web site to competing sites. As this consultation will be free of charge, there is no reason behind you do not to make the most of it.
It’s important for your organization to become optimized for search engines. Strong SEO is vital to the health of any business. Whether you have a big national company or perhaps a small, locally-based company, you can rely on Tom Johnston to take care of your entire SEO needs. Visit Tom-Johnston.com to learn more.
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Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
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- SEO Marketing Agency
- On Page Optimziation
- Website Optimisation
- On Site SEO
- Google Maps
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- 3 Map Pack
- SEO Consultant Services
- Non Expensive
- White Hat
- Mobile & Phone
- Link Building
- West Granby