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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Glennallen Alaska
Tom Johnston Is Your Smart Choice For SEO
Professional SEO will benefit your organization in many ways. SEO can generate leads, increase targeted traffic to the site, and deliver a better user experience. However, poor quality SEO could be damaging to your site. Tom Johnston offers the expert SEO services that you need. Johnston is surely an experienced professional which has been working in SEO for any decade.
Because Johnston has extensive expertise, he’s equipped to do business with all types of clients, from small companies to larger ones. Johnston even offers franchise SEO for companies that have multiple locations. When you select to work alongside Johnston, you’ll get the Search marketing services you want.
Johnston has a three-step strategy to SEO. On-page optimization is step one of the process. This method involves making changes to some site so that you can improve its search engine rankings. On-page optimization can show search engines like yahoo what your website ought to be ranking for. There are numerous on-page optimization techniques that could increase your site’s rankings, including creating SEO-friendly content to your site.
The second step is off-page optimization. This describes off-site techniques that will boost your site’s rankings. One of the primary parts of off-page optimization is link building. Off-page optimization is a method to show search engine listings that your internet site is a trustworthy way to obtain information.
The next step is local search engine marketing. This really is essential for firms that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing details for the Google My Business listing. Providing accurate information for other directory listings is vital at the same time.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have a month-to-month contract. Whether you need SEO assistance from the short-term or long-term help, you’ll be able to get the services that you require. Your contract may be adjusted as needed.
You’ll receive monthly ranking reports, which will allow you to discover how your website is performing. This will help you to see which search terms are yielding the greatest results. It will explain to you the way your search rankings happen to be improving from month to month.
Google Analytics is going to be placed on your blog, which means it will be simpler so that you can monitor the traffic your site is receiving. You’ll likewise be able to find out what number of the targeted traffic to your blog are finding your site via search engines like yahoo.
If you’re enthusiastic about dealing with Tom Johnston, you may contact him for any free video analysis of your site. The analysis will also compare your site to competing sites. Simply because this consultation will be totally free, there is not any cause of you do not to make the most of it.
It’s vital for your small business to be optimized for search engine listings. Strong SEO is crucial to the health of any company. Whether you run a huge national company or even a small, locally-based company, you can depend on Tom Johnston to deal with your SEO needs. Visit Tom-Johnston.com for more information.
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Search Engine Optimization
Best Local SEO Expert Agency Firm
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- Link Building
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