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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
Link Building
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Map Optimization
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
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Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
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Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Wapiti Wyoming
Tom Johnston Is Your Best Option For SEO
Professional SEO will benefit your organization in many ways. SEO can generate leads, get more traffic to the site, and deliver a much better user experience. However, poor quality SEO might be damaging in your site. Tom Johnston offers the expert Search engine optimization services that you need. Johnston is undoubtedly an experienced professional that has been operating in SEO for any decade.
Because Johnston has extensive expertise, he’s equipped to use a myriad of clients, from small companies to larger ones. Johnston also provides franchise SEO for businesses that have multiple locations. If you select to use Johnston, you’ll obtain the Search engine optimization services you need.
Johnston has a three-step method of SEO. On-page optimization is the first step from the process. This procedure involves making changes to a site as a way to improve its search engine results. On-page optimization can present search engines like yahoo what your web site ought to be ranking for. There are lots of on-page optimization techniques that may improve your site’s rankings, such as creating SEO-friendly content for your site.
Another step is off-page optimization. This describes off-site techniques that can boost your site’s rankings. One of many components of off-page optimization is link-building. Off-page optimization is ways to show search engines that your internet site is a trustworthy supply of information.
The next step is local search engine optimization. This is important for firms that operate locally. This part of the process involves optimization for Google Maps and claiming and providing details to your Google My Business listing. Providing accurate information for other directory listings is important at the same time.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have got a month-to-month contract. Whether you want SEO assistance within the short-term or long-term help, you’ll get the help that you desire. Your contract could be adjusted as required.
You’ll receive monthly ranking reports, which will help you to discover how your site is performing. This will enable you to see which keyphrases are yielding the greatest results. It is going to reveal to you how your search rankings have already been improving from month to month.
Google Analytics is going to be installed on your web site, which suggests it will be easier that you can monitor the traffic your website is receiving. You’ll likewise be able to view what percentage of the people to your website have realized your blog via search engine listings.
If you’re enthusiastic about utilizing Tom Johnston, you may contact him for a free video analysis of your own site. The analysis will likely compare your blog to competing sites. Simply because this consultation will likely be totally free, there is absolutely no cause of you do not to take advantage of it.
It’s essential for your company to be optimized for search engines like google. Strong SEO is vital to the healthiness of any company. Whether you run a sizable national company or possibly a small, locally-based company, you can trust Tom Johnston to deal with all of your SEO needs. Visit Tom-Johnston.com to learn more.
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