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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Thermopolis Wyoming
Tom Johnston Can Be Your Most Suitable Choice For SEO
Professional SEO will benefit your business in several ways. SEO can generate leads, increase web traffic to your site, and deliver a better user experience. However, sub-standard SEO might be damaging for your site. Tom Johnston provides the expert Search marketing services that you desire. Johnston is surely an experienced professional which has been employed in SEO for a decade.
Because Johnston has extensive expertise, he’s equipped to use a myriad of clients, from small enterprises to larger ones. Johnston even offers franchise SEO for companies that have multiple locations. If you select to work with Johnston, you’ll have the Search marketing services you require.
Johnston requires a three-step strategy to SEO. On-page optimization is step one of your process. This technique involves making changes to some site to be able to improve its search engine ranking positions. On-page optimization can present search engines like Google what your web site ought to be ranking for. There are lots of on-page optimization techniques that could enhance your site’s rankings, like creating SEO-friendly content for the site.
Another step is off-page optimization. This describes off-site techniques that will increase your site’s rankings. One of the main parts of off-page optimization is link building. Off-page optimization is a method to show search engine listings that your internet site is a trustworthy way to obtain information.
The next step is local search engine optimisation. This is required for firms that operate locally. This part of the process involves optimization for Google Maps and claiming and providing detailed information to your Google My Business listing. Providing accurate information for other directory listings is vital also.
Tom Johnston offers many services to his clients. When you work with Johnston, you’ll use a month-to-month contract. Whether you want SEO assistance in the short-term or long term help, you’ll be able to get the help that you need. Your contract may be adjusted when necessary.
You’ll receive monthly ranking reports, which will enable you to observe how your site is performing. This will enable you to see which search phrases are yielding the greatest results. It will likewise show you how your search rankings have already been improving from month to month.
Google Analytics will be set up on your website, which suggests it will be easier for you to monitor the traffic your site is receiving. You’ll also be able to discover what percentage of the website visitors to your blog are finding your website via search engines like yahoo.
If you’re thinking about working together with Tom Johnston, it is possible to contact him to get a free video analysis of your respective site. The analysis will likely compare your website to competing sites. Because this consultation will likely be absolutely free, there is absolutely no basis for you not to make the most of it.
It’s important for your company to become optimized for search engines like google. Strong SEO is important to the fitness of any organization. Whether you operate a huge national company or perhaps a small, locally-based company, you can rely on Tom Johnston to deal with all your SEO needs. Visit Tom-Johnston.com for more information.
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Search Engine Optimization
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- Google Maps
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