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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Wyoming

      Local SEO Marketing Company Serving Lander Wyoming

      Tom Johnston Can Be Your Best Choice For SEO

      Professional SEO will manage to benefit your small business in a number of ways. SEO can generate leads, increase web traffic for your site, and deliver a better user experience. However, bad quality SEO could be damaging in your site. Tom Johnston offers the expert SEO services that you require. Johnston is undoubtedly an experienced professional that has been working in SEO for a decade.

      Because Johnston has extensive expertise, he’s equipped to use all kinds of clients, from smaller businesses to larger ones. Johnston even offers franchise SEO for companies that have multiple locations. When you select to use Johnston, you’ll get the Search engine optimization services you want.

      Johnston needs a three-step approach to SEO. On-page optimization is the initial step in the process. This procedure involves making changes to a site in order to improve its search engine results. On-page optimization can display search engines what your blog must be ranking for. There are many on-page optimization techniques that could boost your site’s rankings, such as creating SEO-friendly content for your site.

      The next step is off-page optimization. This describes off-site techniques which will boost your site’s rankings. One of the many components of off-page optimization is backlink building. Off-page optimization is a method to show search engine listings that your website is a reliable source of information.

      The 3rd step is local search engine marketing. This is certainly important for businesses that operate locally. This area of the process involves optimization for Google Maps and claiming and providing more information for your Google My Business listing. Providing accurate information for other directory listings is crucial also.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll possess a month-to-month contract. Whether you require SEO assistance within the short-term or long-term help, you’ll be capable of getting the help that you need. Your contract could be adjusted when needed.

      You’ll receive monthly ranking reports, which will assist you to see how your site is performing. This will enable you to see which keyphrases are yielding greatest results. It is going to explain to you how your search rankings have been improving from month to month.

      Google Analytics will likely be attached to your site, which implies it will be easier that you should monitor the traffic your website is receiving. You’ll likewise be able to find out how many of the targeted traffic to your blog are finding your website via search engines like yahoo.

      If you’re interested in dealing with Tom Johnston, you can contact him to get a free video analysis of your respective site. The analysis may also compare your website to competing sites. Simply because this consultation is going to be free of charge, there is absolutely no reason for you not to take advantage of it.

      It’s necessary for your organization being optimized for search engines like yahoo. Strong SEO is vital to the healthiness of any business. Whether you run a huge national company or perhaps a small, locally-based company, you can rely Tom Johnston to deal with your entire SEO needs. Visit Tom-Johnston.com to learn more.

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