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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Greybull Wyoming
Tom Johnston Can Be Your Most Suitable Choice For SEO
Professional SEO will benefit your small business in numerous ways. SEO can generate leads, increase traffic in your site, and deliver a greater user experience. However, sub-standard SEO could be damaging for your site. Tom Johnston provides the expert SEO services you need. Johnston is an experienced professional that has been operating in SEO for the decade.
Because Johnston has extensive expertise, he’s equipped to work alongside all sorts of clients, from small companies to larger ones. Johnston even offers franchise SEO for firms that have multiple locations. When you choose to use Johnston, you’ll receive the Search marketing services you require.
Johnston requires a three-step procedure for SEO. On-page optimization is the initial step in the process. This method involves making changes to a site in order to improve its search engine ranking positions. On-page optimization can present search engines what your blog ought to be ranking for. There are several on-page optimization techniques that will enhance your site’s rankings, for example creating SEO-friendly content for your personal site.
The 2nd step is off-page optimization. This describes off-site techniques which will boost your site’s rankings. One of the many elements of off-page optimization is building links. Off-page optimization is a means to show search engines that your website is a trustworthy way to obtain information.
Your third step is local search engine marketing. This is certainly important for businesses that operate locally. This area of the process involves optimization for Google Maps and claiming and providing detailed information for your Google My Company listing. Providing accurate information for other directory listings is important too.
Tom Johnston offers many services to his clients. When you work with Johnston, you’ll possess a month-to-month contract. Whether you need SEO assistance within the short-term or long-term help, you’ll be capable of getting the services you need. Your contract might be adjusted when needed.
You’ll receive monthly ranking reports, which will help you to see how your site is performing. This will allow you to see which search phrases are yielding ideal results. It will also reveal to you how your search rankings happen to be improving from month to month.
Google Analytics will be attached to your web site, which implies it will be easier that you can monitor the traffic your site is receiving. You’ll likewise be able to discover what number of the website visitors to your site are discovering your site via search engines.
If you’re enthusiastic about dealing with Tom Johnston, you may contact him for a free video analysis of the site. The analysis may also compare your site to competing sites. Simply because this consultation will probably be totally free, there is not any cause of you do not to take full advantage of it.
It’s necessary for your company to become optimized for search engines like yahoo. Strong SEO is important to the health of any organization. Whether you run a sizable national company or perhaps a small, locally-based company, you can rely on Tom Johnston to take care of your entire SEO needs. Visit Tom-Johnston.com to learn more.
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Search Engine Optimization
Best Local SEO Expert Agency Firm
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- On Page Optimziation
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- White Hat
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