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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Burlington Wyoming
Tom Johnston Will Be Your Best Option For SEO
Professional SEO will manage to benefit your organization in numerous ways. SEO can generate leads, get more traffic in your site, and deliver a better user experience. However, poor quality SEO may be damaging to the site. Tom Johnston offers the expert SEO services that you require. Johnston is definitely an experienced professional that has been doing work in SEO for the decade.
Because Johnston has extensive expertise, he’s equipped to work alongside all types of clients, from small companies to larger ones. Johnston now offers franchise SEO for firms that have multiple locations. When you choose to work with Johnston, you’ll get the Search engine optimization services you need.
Johnston requires a three-step approach to SEO. On-page optimization is the initial step of the process. This process involves making changes to a site to be able to improve its search engine results. On-page optimization can show search engines what your blog needs to be ranking for. There are numerous on-page optimization techniques that can improve your site’s rankings, such as creating SEO-friendly content for the site.
Another step is off-page optimization. This describes off-site techniques that will increase your site’s rankings. One of many parts of off-page optimization is backlink building. Off-page optimization is a way to show search engines like google that your internet site is a reliable supply of information.
Your third step is local search engine optimization. This is required for firms that operate locally. This part of the process involves optimization for Google Maps and claiming and providing more information for your Google My Business listing. Providing accurate information for other directory listings is important also.
Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have got a month-to-month contract. Whether you want SEO assistance in the short-term or long term help, you’ll get the services that you desire. Your contract may be adjusted when necessary.
You’ll receive monthly ranking reports, which will allow you to see how your site is performing. This will allow you to see which keyphrases are yielding ideal results. It will also demonstrate the way your search rankings are already improving from month to month.
Google Analytics will probably be set up on your web site, which means it will be simpler so that you can monitor the traffic your website is receiving. You’ll likewise be able to see what number of the visitors to your website are finding your web site via search engine listings.
If you’re thinking about utilizing Tom Johnston, you are able to contact him for the free video analysis of your site. The analysis will even compare your blog to competing sites. As this consultation will probably be totally free, there is no cause of you not to benefit from it.
It’s important for your company to become optimized for search engines like yahoo. Strong SEO is essential to the health of any organization. Whether you manage a huge national company or possibly a small, locally-based company, you can rely on Tom Johnston to deal with your entire SEO needs. Visit Tom-Johnston.com for more information.
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Search Engine Optimization
Best Local SEO Expert Agency Firm
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- On Page Optimziation
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