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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Wisconsin

      Local SEO Marketing Company Serving Menasha Wisconsin

      Tom Johnston Can Be Your Most Suitable Choice For SEO

      Professional SEO may benefit your company in several ways. SEO can generate leads, increase traffic to your site, and deliver a much better user experience. However, poor quality SEO might be damaging to your site. Tom Johnston can provide the expert Search engine optimization services that you desire. Johnston is definitely an experienced professional which has been employed in SEO to get a decade.

      Because Johnston has extensive expertise, he’s equipped to use a myriad of clients, from small companies to larger ones. Johnston now offers franchise SEO for businesses that have multiple locations. If you choose to work alongside Johnston, you’ll obtain the Search marketing services you need.

      Johnston requires a three-step strategy to SEO. On-page optimization is the first task from the process. This process involves making changes to some site in order to improve its search engine results. On-page optimization can present search engines like yahoo what your site ought to be ranking for. There are numerous on-page optimization techniques that may improve your site’s rankings, like creating SEO-friendly content for the site.

      The 2nd step is off-page optimization. This describes off-site techniques which will increase your site’s rankings. One of the many aspects of off-page optimization is building links. Off-page optimization is a method to show search engine listings that your site is a trustworthy source of information.

      The third step is local search engine optimisation. This is certainly essential for firms that operate locally. This section of the process involves optimization for Google Maps and claiming and providing details for the Google My Company listing. Providing accurate information for other directory listings is crucial as well.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll possess a month-to-month contract. Whether you want SEO assistance inside the short-term or long term help, you’ll be able to get the services that you need. Your contract can be adjusted when necessary.

      You’ll receive monthly ranking reports, which will help you to discover how your site is performing. This will enable you to see which keyphrases are yielding the best results. It will also show you the way your search rankings have already been improving from month to month.

      Google Analytics is going to be installed on your blog, meaning it will be easier for you to monitor the traffic your internet site is receiving. You’ll also be able to discover what number of the website visitors to your blog have found your website via search engines.

      If you’re thinking about dealing with Tom Johnston, you can contact him for a free video analysis of the site. The analysis will likely compare your site to competing sites. Since this consultation will be totally free, there is absolutely no cause of you do not to take advantage of it.

      It’s important for your business being optimized for search engines. Strong SEO is vital to the health of any company. Whether you manage a large national company or a small, locally-based company, you can depend on Tom Johnston to handle your entire SEO needs. Visit Tom-Johnston.com for more information.

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