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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

    Big & Small Client Experience

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Wisconsin

      Local SEO Marketing Company Serving Luck Wisconsin

      Tom Johnston Will Be Your Most Suitable Choice For SEO

      Professional SEO will manage to benefit your organization in many ways. SEO can generate leads, get more traffic for your site, and deliver a greater user experience. However, low quality SEO can be damaging in your site. Tom Johnston can offer the expert Search engine optimization services that you desire. Johnston is undoubtedly an experienced professional which has been operating in SEO for any decade.

      Because Johnston has extensive expertise, he’s equipped to work with a myriad of clients, from small businesses to larger ones. Johnston also provides franchise SEO for firms that have multiple locations. If you choose to use Johnston, you’ll obtain the SEO services you require.

      Johnston has a three-step approach to SEO. On-page optimization is step one in the process. This technique involves making changes to a site in order to improve its search engine ranking positions. On-page optimization can show search engines like Google what your blog ought to be ranking for. There are lots of on-page optimization techniques that will enhance your site’s rankings, like creating SEO-friendly content for the site.

      The second step is off-page optimization. This describes off-site techniques that can enhance your site’s rankings. One of the many components of off-page optimization is link-building. Off-page optimization is ways to show search engines that your site is a reliable way to obtain information.

      The 3rd step is local search engine optimization. This can be important for companies that operate locally. This part of the process involves optimization for Google Maps and claiming and providing details for the Google My Company listing. Providing accurate information for other directory listings is crucial too.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have a month-to-month contract. Whether you need SEO assistance from the short-term or long term help, you’ll get the services that you require. Your contract could be adjusted as required.

      You’ll receive monthly ranking reports, which will assist you to discover how your website is performing. This will assist you to see which search terms are yielding the best results. It will show you how your search rankings have been improving from month to month.

      Google Analytics is going to be set up on your website, which means it will be simpler for you to monitor the traffic your website is receiving. You’ll also be able to view what percentage of the website visitors to your website are finding your website via search engines like yahoo.

      If you’re considering utilizing Tom Johnston, you can contact him for the free video analysis of your own site. The analysis may also compare your site to competing sites. Simply because this consultation is going to be totally free, there is no basis for you do not to benefit from it.

      It’s necessary for your company to be optimized for search engine listings. Strong SEO is crucial to the fitness of any organization. Whether you run a big national company or perhaps a small, locally-based company, you can depend on Tom Johnston to manage your SEO needs. Visit Tom-Johnston.com to acquire more information.

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