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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Wisconsin

      Local SEO Marketing Company Serving Abrams Wisconsin

      Tom Johnston Can Be Your Best Choice For SEO

      Professional SEO may benefit your small business in numerous ways. SEO can generate leads, get more traffic to your site, and deliver a better user experience. However, low quality SEO could be damaging for your site. Tom Johnston can provide the expert SEO services that you desire. Johnston is surely an experienced professional that has been operating in SEO for a decade.

      Because Johnston has extensive expertise, he’s equipped to do business with a myriad of clients, from small companies to larger ones. Johnston now offers franchise SEO for companies that have multiple locations. When you choose to do business with Johnston, you’ll obtain the SEO services you require.

      Johnston has a three-step approach to SEO. On-page optimization is the first task of your process. This process involves making changes to your site in order to improve its search engine rankings. On-page optimization can show search engines like Google what your website should be ranking for. There are several on-page optimization techniques that will boost your site’s rankings, including creating SEO-friendly content for your personal site.

      The 2nd step is off-page optimization. This describes off-site techniques that will increase your site’s rankings. One of the many aspects of off-page optimization is link-building. Off-page optimization is a way to show search engines that your website is a reliable source of information.

      Your third step is local search engine optimization. This is certainly important for businesses that operate locally. This part of the process involves optimization for Google Maps and claiming and providing detailed information to your Google My Business listing. Providing accurate information for other directory listings is important at the same time.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll possess a month-to-month contract. Whether you need SEO assistance in the short-term or long term help, you’ll be capable of getting the support that you need. Your contract might be adjusted when necessary.

      You’ll receive monthly ranking reports, which will allow you to discover how your website is performing. This will allow you to see which search terms are yielding the best results. It is going to show you how your search rankings have already been improving from month to month.

      Google Analytics will be attached to your website, which suggests it will be simpler that you should monitor the traffic your internet site is receiving. You’ll likewise be able to find out how many of the website visitors to your blog are discovering your web site via search engine listings.

      If you’re considering dealing with Tom Johnston, you are able to contact him for the free video analysis of your site. The analysis may also compare your site to competing sites. Since this consultation is going to be absolutely free, there is not any reason for you not to make the most of it.

      It’s essential for your small business to get optimized for search engine listings. Strong SEO is essential to the fitness of any business. Whether you have a huge national company or a small, locally-based company, you can trust Tom Johnston to take care of all your SEO needs. Visit Tom-Johnston.com for more information.

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