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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      West Virginia

      Local SEO Marketing Company Serving Bunker Hill West Virginia

      Tom Johnston Will Be Your Most Suitable Choice For SEO

      Professional SEO may benefit your small business in numerous ways. SEO can generate leads, get more traffic to the site, and deliver an improved user experience. However, poor quality SEO may be damaging to your site. Tom Johnston can offer the expert Search marketing services that you desire. Johnston is an experienced professional that has been operating in SEO for the decade.

      Because Johnston has extensive expertise, he’s equipped to do business with all sorts of clients, from small enterprises to larger ones. Johnston now offers franchise SEO for firms that have multiple locations. If you select to use Johnston, you’ll have the Search engine optimization services you need.

      Johnston takes a three-step strategy to SEO. On-page optimization is step one in the process. This method involves making changes to some site so that you can improve its search engine ranking positions. On-page optimization can show search engines what your website needs to be ranking for. There are lots of on-page optimization techniques that can enhance your site’s rankings, for example creating SEO-friendly content to your site.

      Another step is off-page optimization. This describes off-site techniques that can boost your site’s rankings. One of the primary parts of off-page optimization is backlink building. Off-page optimization is ways to show search engine listings that your internet site is a reliable way to obtain information.

      Your third step is local search engine optimisation. This is essential for businesses that operate locally. This section of the process involves optimization for Google Maps and claiming and providing details for the Google My Business listing. Providing accurate information for other directory listings is vital too.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have a month-to-month contract. Whether you need SEO assistance in the short-term or long term help, you’ll get the assistance that you require. Your contract can be adjusted when necessary.

      You’ll receive monthly ranking reports, which will assist you to discover how your internet site is performing. This will assist you to see which search terms are yielding greatest results. It is going to reveal to you how your search rankings are already improving from month to month.

      Google Analytics is going to be installed on your blog, which suggests it will be easier for you to monitor the traffic your internet site is receiving. You’ll likewise be able to see how many of the website visitors to your blog have found your site via search engine listings.

      If you’re thinking about working together with Tom Johnston, you may contact him for a free video analysis of your site. The analysis will likely compare your website to competing sites. Simply because this consultation will likely be free of charge, there is absolutely no reason for you not to make the most of it.

      It’s vital for your organization being optimized for search engines like yahoo. Strong SEO is crucial to the fitness of any company. Whether you manage a big national company or possibly a small, locally-based company, you can trust Tom Johnston to handle all of your SEO needs. Visit Tom-Johnston.com to acquire more information.

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      • 39.377876
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      • Berkeley
      • Bunker Hill
      • West Virginia
      • WV