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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      West Virginia

      Local SEO Marketing Company Serving Belle West Virginia

      Tom Johnston Will Be Your Most Suitable Choice For SEO

      Professional SEO will benefit your small business in several ways. SEO can generate leads, increase traffic to the site, and deliver a better user experience. However, low quality SEO might be damaging for your site. Tom Johnston can provide the expert Search engine optimization services you need. Johnston is surely an experienced professional which has been working in SEO for the decade.

      Because Johnston has extensive expertise, he’s equipped to use all kinds of clients, from small enterprises to larger ones. Johnston now offers franchise SEO for businesses that have multiple locations. When you select to use Johnston, you’ll have the SEO services you require.

      Johnston requires a three-step procedure for SEO. On-page optimization is step one in the process. This process involves making changes to your site as a way to improve its search engine ranking positions. On-page optimization can present search engines what your website must be ranking for. There are several on-page optimization techniques that could boost your site’s rankings, like creating SEO-friendly content for your site.

      The second step is off-page optimization. This describes off-site techniques which will enhance your site’s rankings. One of the primary parts of off-page optimization is building links. Off-page optimization is a means to show search engines like google that your website is a trustworthy method to obtain information.

      The next step is local seo. This can be important for companies that operate locally. This section of the process involves optimization for Google Maps and claiming and providing details for your personal Google My Business listing. Providing accurate information for other directory listings is vital at the same time.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll use a month-to-month contract. Whether you need SEO assistance from the short-term or long term help, you’ll get the services you need. Your contract could be adjusted as required.

      You’ll receive monthly ranking reports, which will allow you to observe how your internet site is performing. This will help you to see which search phrases are yielding ideal results. It will also show you the way your search rankings are already improving from month to month.

      Google Analytics will likely be placed on your website, meaning it will be easier so that you can monitor the traffic your site is receiving. You’ll likewise be able to discover what number of the website visitors to your blog have realized your blog via search engine listings.

      If you’re enthusiastic about working together with Tom Johnston, you are able to contact him for a free video analysis of your own site. The analysis will even compare your site to competing sites. Since this consultation will be absolutely free, there is absolutely no basis for you do not to take full advantage of it.

      It’s essential for your company to get optimized for search engines. Strong SEO is essential to the fitness of any company. Whether you have a large national company or a small, locally-based company, you can rely Tom Johnston to handle your SEO needs. Visit Tom-Johnston.com to find out more.

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