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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
Link Building
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Map Optimization
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Contact Us
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Wenatchee Washington
Tom Johnston Can Be Your Best Choice For SEO
Professional SEO can benefit your business in a number of ways. SEO can generate leads, increase traffic to your site, and deliver a much better user experience. However, bad quality SEO might be damaging to your site. Tom Johnston offers the expert Search marketing services that you require. Johnston is an experienced professional that has been working in SEO to get a decade.
Because Johnston has extensive expertise, he’s equipped to work with all sorts of clients, from small companies to larger ones. Johnston now offers franchise SEO for businesses that have multiple locations. If you select to do business with Johnston, you’ll obtain the Search marketing services you want.
Johnston requires a three-step method of SEO. On-page optimization is the first step from the process. This process involves making changes to your site in order to improve its search engine results. On-page optimization can show search engines what your blog ought to be ranking for. There are several on-page optimization techniques that may boost your site’s rankings, including creating SEO-friendly content for your site.
The next step is off-page optimization. This describes off-site techniques that can increase your site’s rankings. One of many parts of off-page optimization is backlink building. Off-page optimization is a means to show search engine listings that your internet site is a trustworthy way to obtain information.
The next step is local search engine marketing. This really is required for firms that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing detailed information for the Google My Business listing. Providing accurate information for other directory listings is important as well.
Tom Johnston offers many services to his clients. When you work with Johnston, you’ll possess a month-to-month contract. Whether you will need SEO assistance inside the short-term or long term help, you’ll be able to get the assistance that you require. Your contract could be adjusted as required.
You’ll receive monthly ranking reports, which will enable you to see how your website is performing. This will allow you to see which search phrases are yielding the best results. It will explain to you how your search rankings have already been improving from month to month.
Google Analytics is going to be installed on your blog, which means it will be easier that you should monitor the traffic your internet site is receiving. You’ll also be able to discover what number of the targeted traffic to your website are discovering your website via search engines like google.
If you’re enthusiastic about utilizing Tom Johnston, you are able to contact him to get a free video analysis of your respective site. The analysis may also compare your website to competing sites. As this consultation is going to be free of charge, there is no cause of you do not to benefit from it.
It’s vital for your organization to be optimized for search engine listings. Strong SEO is essential to the fitness of any business. Whether you manage a huge national company or possibly a small, locally-based company, you can depend on Tom Johnston to manage all of your SEO needs. Visit Tom-Johnston.com for more information.
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