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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Satsop Washington
Tom Johnston Will Be Your Best Choice For SEO
Professional SEO will benefit your business in numerous ways. SEO can generate leads, increase targeted traffic to the site, and deliver a much better user experience. However, sub-standard SEO might be damaging to the site. Tom Johnston can offer the expert Search marketing services that you desire. Johnston is surely an experienced professional that has been doing work in SEO for the decade.
Because Johnston has extensive expertise, he’s equipped to work alongside all sorts of clients, from small companies to larger ones. Johnston also provides franchise SEO for companies that have multiple locations. When you select to do business with Johnston, you’ll have the Search engine optimization services you require.
Johnston requires a three-step strategy to SEO. On-page optimization is step one in the process. This method involves making changes to some site as a way to improve its search engine ranking positions. On-page optimization can show search engines like Google what your web site should be ranking for. There are many on-page optimization techniques that can enhance your site’s rankings, such as creating SEO-friendly content for your personal site.
The next step is off-page optimization. This describes off-site techniques that may enhance your site’s rankings. One of the main parts of off-page optimization is link-building. Off-page optimization is a way to show search engines like google that your website is a trustworthy supply of information.
The next step is local search engine marketing. This is necessary for businesses that operate locally. This section of the process involves optimization for Google Maps and claiming and providing details to your Google My Business listing. Providing accurate information for other directory listings is essential at the same time.
Tom Johnston offers many services to his clients. When you work with Johnston, you’ll possess a month-to-month contract. Whether you will need SEO assistance in the short-term or long term help, you’ll can get the services that you desire. Your contract may be adjusted when necessary.
You’ll receive monthly ranking reports, which will help you to find out how your site is performing. This will enable you to see which search terms are yielding greatest results. It is going to demonstrate how your search rankings are already improving from month to month.
Google Analytics will be attached to your site, meaning it will be easier that you can monitor the traffic your website is receiving. You’ll likewise be able to view how many of the visitors to your site are finding your blog via search engine listings.
If you’re considering working together with Tom Johnston, you are able to contact him to get a free video analysis of the site. The analysis will also compare your site to competing sites. Since this consultation is going to be absolutely free, there is not any cause of you not to take full advantage of it.
It’s important for your organization being optimized for search engines like google. Strong SEO is essential to the health of any business. Whether you manage a big national company or possibly a small, locally-based company, you can trust Tom Johnston to take care of all your SEO needs. Visit Tom-Johnston.com to acquire more information.
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Search Engine Optimization
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- On Page Optimziation
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