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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Rochester Washington
Tom Johnston Can Be Your Smart Choice For SEO
Professional SEO can benefit your company in numerous ways. SEO can generate leads, get more traffic for your site, and deliver a much better user experience. However, bad quality SEO could be damaging for your site. Tom Johnston can offer the expert Search marketing services that you need. Johnston is an experienced professional that has been employed in SEO for the decade.
Because Johnston has extensive expertise, he’s equipped to work with a myriad of clients, from smaller businesses to larger ones. Johnston now offers franchise SEO for firms that have multiple locations. If you select to work with Johnston, you’ll receive the Search engine optimization services you need.
Johnston has a three-step method of SEO. On-page optimization is the first step of the process. This technique involves making changes to a site to be able to improve its search engine rankings. On-page optimization can display search engines like Google what your website needs to be ranking for. There are lots of on-page optimization techniques that will enhance your site’s rankings, like creating SEO-friendly content for the site.
The 2nd step is off-page optimization. This describes off-site techniques which will increase your site’s rankings. One of the primary components of off-page optimization is building links. Off-page optimization is ways to show search engine listings that your website is a reliable method to obtain information.
The next step is local search engine optimization. This is necessary for companies that operate locally. This section of the process involves optimization for Google Maps and claiming and providing more information for your Google My Business listing. Providing accurate information for other directory listings is crucial at the same time.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have got a month-to-month contract. Whether you require SEO assistance in the short-term or long-term help, you’ll get the services that you require. Your contract could be adjusted when necessary.
You’ll receive monthly ranking reports, which will enable you to find out how your internet site is performing. This will assist you to see which search phrases are yielding the best results. It is going to explain to you the way your search rankings have been improving from month to month.
Google Analytics is going to be set up on your blog, which suggests it will be simpler so that you can monitor the traffic your site is receiving. You’ll also be able to see how many of the visitors to your web site have realized your website via search engine listings.
If you’re considering dealing with Tom Johnston, you can contact him to get a free video analysis of the site. The analysis will even compare your web site to competing sites. Since this consultation is going to be free of charge, there is not any cause of you do not to take advantage of it.
It’s necessary for your business to become optimized for search engines like google. Strong SEO is crucial to the health of any business. Whether you run a sizable national company or possibly a small, locally-based company, you can trust Tom Johnston to manage your entire SEO needs. Visit Tom-Johnston.com to learn more.
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Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
- Competitor Keywords Analysis
- SEO Marketing Agency
- On Page Optimziation
- Website Optimisation
- On Site SEO
- Google Maps
- GMB Listings
- 3 Map Pack
- SEO Consultant Services
- Non Expensive
- White Hat
- Mobile & Phone
- Link Building