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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Prescott Washington
Tom Johnston Is Your Best Choice For SEO
Professional SEO can benefit your organization in numerous ways. SEO can generate leads, increase web traffic to the site, and deliver a much better user experience. However, bad quality SEO could be damaging for your site. Tom Johnston can provide the expert SEO services you need. Johnston is an experienced professional which has been working in SEO for any decade.
Because Johnston has extensive expertise, he’s equipped to work with all sorts of clients, from smaller businesses to larger ones. Johnston even offers franchise SEO for companies that have multiple locations. If you choose to work alongside Johnston, you’ll get the Search marketing services you require.
Johnston takes a three-step procedure for SEO. On-page optimization is the initial step of the process. This process involves making changes to some site as a way to improve its search engine ranking positions. On-page optimization can display the major search engines what your web site should be ranking for. There are many on-page optimization techniques that could boost your site’s rankings, including creating SEO-friendly content for your site.
The 2nd step is off-page optimization. This describes off-site techniques that may boost your site’s rankings. One of the many components of off-page optimization is backlink building. Off-page optimization is a way to show search engine listings that your internet site is a trustworthy source of information.
Your third step is local seo. This is certainly required for firms that operate locally. This area of the process involves optimization for Google Maps and claiming and providing detailed information to your Google My Company listing. Providing accurate information for other directory listings is essential also.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have got a month-to-month contract. Whether you will need SEO assistance from the short-term or long-term help, you’ll be able to get the assistance that you desire. Your contract can be adjusted as required.
You’ll receive monthly ranking reports, which will enable you to observe how your site is performing. This will assist you to see which keyphrases are yielding ideal results. It will also reveal to you how your search rankings have been improving from month to month.
Google Analytics is going to be installed on your site, which implies it will be simpler that you can monitor the traffic your internet site is receiving. You’ll also be able to discover what number of the website visitors to your blog have found your blog via search engines.
If you’re considering working with Tom Johnston, you are able to contact him to get a free video analysis of your own site. The analysis will also compare your site to competing sites. Simply because this consultation will likely be absolutely free, there is not any reason for you do not to make the most of it.
It’s necessary for your small business being optimized for search engine listings. Strong SEO is crucial to the health of any company. Whether you operate a huge national company or perhaps a small, locally-based company, you can rely on Tom Johnston to handle all your SEO needs. Visit Tom-Johnston.com for more information.
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Search Engine Optimization
Best Local SEO Expert Agency Firm
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