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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Washington

      Local SEO Marketing Company Serving Paterson Washington

      Tom Johnston Is Your Smart Choice For SEO

      Professional SEO may benefit your business in numerous ways. SEO can generate leads, increase web traffic in your site, and deliver a greater user experience. However, low quality SEO might be damaging for your site. Tom Johnston provides the expert Search engine optimization services that you desire. Johnston is undoubtedly an experienced professional which has been doing work in SEO to get a decade.

      Because Johnston has extensive expertise, he’s equipped to do business with a myriad of clients, from small companies to larger ones. Johnston also offers franchise SEO for businesses that have multiple locations. When you select to do business with Johnston, you’ll receive the Search engine optimization services you will need.

      Johnston needs a three-step procedure for SEO. On-page optimization is the initial step of the process. This method involves making changes to some site so that you can improve its search engine ranking positions. On-page optimization can display search engines what your blog should be ranking for. There are numerous on-page optimization techniques that may enhance your site’s rankings, including creating SEO-friendly content to your site.

      The 2nd step is off-page optimization. This describes off-site techniques that may enhance your site’s rankings. One of many components of off-page optimization is backlink building. Off-page optimization is ways to show search engines like google that your website is a reliable source of information.

      The third step is local search engine optimisation. This is required for firms that operate locally. This part of the process involves optimization for Google Maps and claiming and providing detailed information for your Google My Company listing. Providing accurate information for other directory listings is important as well.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll use a month-to-month contract. Whether you want SEO assistance within the short-term or long-term help, you’ll be able to get the assistance that you require. Your contract could be adjusted as needed.

      You’ll receive monthly ranking reports, which will allow you to discover how your internet site is performing. This will assist you to see which keyphrases are yielding greatest results. It will likewise demonstrate how your search rankings have been improving from month to month.

      Google Analytics will probably be attached to your blog, which suggests it will be easier for you to monitor the traffic your site is receiving. You’ll also be able to find out what number of the targeted traffic to your web site have found your website via search engines like yahoo.

      If you’re enthusiastic about dealing with Tom Johnston, you are able to contact him to get a free video analysis of your own site. The analysis will even compare your blog to competing sites. As this consultation will probably be absolutely free, there is no reason behind you do not to make the most of it.

      It’s important for your small business being optimized for search engines like yahoo. Strong SEO is crucial to the health of any business. Whether you have a huge national company or even a small, locally-based company, you can rely on Tom Johnston to manage your entire SEO needs. Visit Tom-Johnston.com to learn more.

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