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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
Link Building
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Map Optimization
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
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Monthly Ranking Reports
Website Traffic Reporting
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Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Oakville Washington
Tom Johnston Will Be Your Best Option For SEO
Professional SEO will manage to benefit your company in a number of ways. SEO can generate leads, increase web traffic to your site, and deliver a greater user experience. However, sub-standard SEO can be damaging for your site. Tom Johnston can provide the expert Search engine optimization services that you require. Johnston is an experienced professional that has been operating in SEO to get a decade.
Because Johnston has extensive expertise, he’s equipped to do business with all types of clients, from small enterprises to larger ones. Johnston also provides franchise SEO for companies that have multiple locations. When you choose to work alongside Johnston, you’ll obtain the Search engine optimization services you want.
Johnston requires a three-step method of SEO. On-page optimization is the first task of your process. This method involves making changes into a site to be able to improve its search engine ranking positions. On-page optimization is capable of showing the major search engines what your site needs to be ranking for. There are lots of on-page optimization techniques that could enhance your site’s rankings, like creating SEO-friendly content for your personal site.
The next step is off-page optimization. This describes off-site techniques which will enhance your site’s rankings. One of the primary parts of off-page optimization is link-building. Off-page optimization is a means to show search engines that your internet site is a trustworthy supply of information.
Your third step is local search engine optimisation. This can be important for businesses that operate locally. This area of the process involves optimization for Google Maps and claiming and providing detailed information to your Google My Company listing. Providing accurate information for other directory listings is crucial as well.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have a month-to-month contract. Whether you want SEO assistance inside the short-term or long term help, you’ll can get the assistance that you need. Your contract may be adjusted when necessary.
You’ll receive monthly ranking reports, which will enable you to find out how your website is performing. This will help you to see which search phrases are yielding the greatest results. It will likewise reveal to you the way your search rankings have been improving from month to month.
Google Analytics will be placed on your site, meaning it will be simpler for you to monitor the traffic your internet site is receiving. You’ll also be able to see how many of the visitors to your site have realized your site via search engines like yahoo.
If you’re interested in dealing with Tom Johnston, you may contact him for any free video analysis of your own site. The analysis will also compare your blog to competing sites. Since this consultation will probably be free of charge, there is not any reason behind you not to make the most of it.
It’s vital for your small business being optimized for search engines. Strong SEO is important to the fitness of any company. Whether you run a big national company or a small, locally-based company, you can rely on Tom Johnston to handle all your SEO needs. Visit Tom-Johnston.com to learn more.
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