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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Montesano Washington
Tom Johnston Is The Best Choice For SEO
Professional SEO will manage to benefit your business in numerous ways. SEO can generate leads, increase traffic to your site, and deliver an improved user experience. However, sub-standard SEO can be damaging for your site. Tom Johnston can provide the expert Search marketing services that you need. Johnston is surely an experienced professional that has been operating in SEO for the decade.
Because Johnston has extensive expertise, he’s equipped to use all kinds of clients, from small companies to larger ones. Johnston also offers franchise SEO for businesses that have multiple locations. When you choose to do business with Johnston, you’ll get the SEO services you will need.
Johnston takes a three-step procedure for SEO. On-page optimization is the initial step of the process. This technique involves making changes to a site as a way to improve its search engine ranking positions. On-page optimization can show search engines like Google what your site needs to be ranking for. There are lots of on-page optimization techniques that may boost your site’s rankings, like creating SEO-friendly content for your personal site.
The 2nd step is off-page optimization. This describes off-site techniques which will boost your site’s rankings. One of the many components of off-page optimization is building links. Off-page optimization is a way to show search engines like google that your site is a trustworthy way to obtain information.
The 3rd step is local search engine optimisation. This really is required for companies that operate locally. This section of the process involves optimization for Google Maps and claiming and providing details for the Google My Business listing. Providing accurate information for other directory listings is essential also.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have got a month-to-month contract. Whether you need SEO assistance within the short-term or long term help, you’ll can get the assistance that you desire. Your contract might be adjusted as needed.
You’ll receive monthly ranking reports, which will assist you to discover how your website is performing. This will help you to see which search phrases are yielding ideal results. It will demonstrate the way your search rankings have been improving from month to month.
Google Analytics will probably be set up on your website, which suggests it will be easier for you to monitor the traffic your site is receiving. You’ll likewise be able to view how many of the website visitors to your site are discovering your blog via search engines like google.
If you’re thinking about utilizing Tom Johnston, you can contact him for any free video analysis of your site. The analysis will even compare your website to competing sites. Because this consultation will probably be free of charge, there is no cause of you do not to benefit from it.
It’s important for your company to get optimized for search engines. Strong SEO is crucial to the healthiness of any organization. Whether you manage a huge national company or perhaps a small, locally-based company, you can depend on Tom Johnston to take care of your entire SEO needs. Visit Tom-Johnston.com to learn more.
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