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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Mckenna Washington
Tom Johnston Is Your Best Choice For SEO
Professional SEO may benefit your small business in many ways. SEO can generate leads, increase targeted traffic to your site, and deliver an improved user experience. However, bad quality SEO may be damaging to the site. Tom Johnston can provide the expert SEO services you need. Johnston is an experienced professional that has been operating in SEO for any decade.
Because Johnston has extensive expertise, he’s equipped to do business with all types of clients, from small businesses to larger ones. Johnston also offers franchise SEO for businesses that have multiple locations. If you select to work alongside Johnston, you’ll have the SEO services you require.
Johnston needs a three-step strategy to SEO. On-page optimization is step one from the process. This method involves making changes to a site so that you can improve its search engine results. On-page optimization can display search engines like Google what your site ought to be ranking for. There are several on-page optimization techniques that will increase your site’s rankings, such as creating SEO-friendly content to your site.
The 2nd step is off-page optimization. This describes off-site techniques that will enhance your site’s rankings. One of many elements of off-page optimization is backlink building. Off-page optimization is a way to show search engines that your internet site is a trustworthy supply of information.
The next step is local search engine optimization. This is certainly required for businesses that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing more information for your personal Google My Company listing. Providing accurate information for other directory listings is important as well.
Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have got a month-to-month contract. Whether you want SEO assistance inside the short-term or long-term help, you’ll be able to get the services you need. Your contract may be adjusted as required.
You’ll receive monthly ranking reports, which will assist you to discover how your site is performing. This will allow you to see which search phrases are yielding the greatest results. It will also reveal to you how your search rankings have already been improving from month to month.
Google Analytics will probably be set up on your web site, which suggests it will be simpler so that you can monitor the traffic your internet site is receiving. You’ll likewise be able to see what percentage of the targeted traffic to your blog are finding your website via search engine listings.
If you’re considering dealing with Tom Johnston, you may contact him for a free video analysis of your site. The analysis may also compare your web site to competing sites. Since this consultation will probably be totally free, there is not any basis for you do not to benefit from it.
It’s essential for your company being optimized for search engines like yahoo. Strong SEO is essential to the healthiness of any organization. Whether you operate a big national company or a small, locally-based company, you can rely on Tom Johnston to manage your SEO needs. Visit Tom-Johnston.com to learn more.
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Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
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- On Page Optimziation
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- Google Maps
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- SEO Consultant Services
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- White Hat
- Mobile & Phone
- Link Building