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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
Link Building
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Map Optimization
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Contact Us
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Kalama Washington
Tom Johnston Is Your Best Option For SEO
Professional SEO will manage to benefit your business in many ways. SEO can generate leads, increase web traffic in your site, and deliver a much better user experience. However, bad quality SEO may be damaging to your site. Tom Johnston provides the expert Search marketing services that you require. Johnston is undoubtedly an experienced professional which has been doing work in SEO for a decade.
Because Johnston has extensive expertise, he’s equipped to work with a myriad of clients, from small companies to larger ones. Johnston also provides franchise SEO for firms that have multiple locations. When you select to do business with Johnston, you’ll have the Search engine optimization services you want.
Johnston requires a three-step method of SEO. On-page optimization is the first task of the process. This technique involves making changes to some site to be able to improve its search engine rankings. On-page optimization is capable of showing search engines like yahoo what your blog needs to be ranking for. There are numerous on-page optimization techniques that will enhance your site’s rankings, for example creating SEO-friendly content to your site.
The next step is off-page optimization. This describes off-site techniques that will boost your site’s rankings. One of the main aspects of off-page optimization is building links. Off-page optimization is a way to show search engines that your site is a trustworthy way to obtain information.
The third step is local search engine optimization. This really is essential for businesses that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing more information to your Google My Business listing. Providing accurate information for other directory listings is important at the same time.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll possess a month-to-month contract. Whether you require SEO assistance in the short-term or long term help, you’ll can get the support you need. Your contract could be adjusted as required.
You’ll receive monthly ranking reports, which will assist you to see how your website is performing. This will enable you to see which search terms are yielding the greatest results. It will reveal to you the way your search rankings have already been improving from month to month.
Google Analytics will probably be placed on your web site, which suggests it will be simpler that you can monitor the traffic your website is receiving. You’ll likewise be able to view how many of the targeted traffic to your web site are finding your site via search engine listings.
If you’re thinking about dealing with Tom Johnston, it is possible to contact him for any free video analysis of the site. The analysis may also compare your web site to competing sites. As this consultation will probably be absolutely free, there is not any reason for you not to take advantage of it.
It’s necessary for your organization being optimized for search engines like google. Strong SEO is important to the health of any company. Whether you have a big national company or a small, locally-based company, you can rely on Tom Johnston to manage your SEO needs. Visit Tom-Johnston.com for more information.
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- 46.002114
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- Cowlitz
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- WA