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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Chehalis Washington
Tom Johnston Is Your Smart Choice For SEO
Professional SEO can benefit your company in several ways. SEO can generate leads, increase traffic to your site, and deliver a better user experience. However, bad quality SEO can be damaging to your site. Tom Johnston can provide the expert Search marketing services you need. Johnston is undoubtedly an experienced professional which has been doing work in SEO for the decade.
Because Johnston has extensive expertise, he’s equipped to do business with a myriad of clients, from small enterprises to larger ones. Johnston also offers franchise SEO for companies that have multiple locations. When you choose to do business with Johnston, you’ll obtain the SEO services you want.
Johnston requires a three-step approach to SEO. On-page optimization is step one of the process. This procedure involves making changes to your site to be able to improve its search engine rankings. On-page optimization can show search engines what your site needs to be ranking for. There are several on-page optimization techniques that can boost your site’s rankings, such as creating SEO-friendly content to your site.
Another step is off-page optimization. This describes off-site techniques that can increase your site’s rankings. One of the main elements of off-page optimization is building links. Off-page optimization is ways to show search engines like google that your website is a reliable supply of information.
The third step is local search engine optimization. This is certainly essential for businesses that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing details to your Google My Business listing. Providing accurate information for other directory listings is essential also.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have a month-to-month contract. Whether you want SEO assistance in the short-term or long-term help, you’ll get the support you need. Your contract may be adjusted as needed.
You’ll receive monthly ranking reports, which will enable you to see how your internet site is performing. This will help you to see which search phrases are yielding the best results. It will likewise explain to you the way your search rankings happen to be improving from month to month.
Google Analytics will probably be set up on your site, which suggests it will be simpler for you to monitor the traffic your internet site is receiving. You’ll likewise be able to find out what percentage of the website visitors to your web site are discovering your blog via search engine listings.
If you’re interested in working together with Tom Johnston, you are able to contact him for the free video analysis of your respective site. The analysis will also compare your blog to competing sites. Since this consultation is going to be absolutely free, there is absolutely no cause of you do not to take advantage of it.
It’s important for your small business to be optimized for search engines like yahoo. Strong SEO is crucial to the fitness of any business. Whether you manage a huge national company or perhaps a small, locally-based company, you can trust Tom Johnston to deal with all of your SEO needs. Visit Tom-Johnston.com to acquire more information.
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Search Engine Optimization
Best Local SEO Expert Agency Firm
- Serp (Search Engine Ranking Results Page)
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- On Page Optimziation
- Website Optimisation
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- Google Maps
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- Link Building