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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Utah

      Local SEO Marketing Company Serving Pleasant Grove Utah

      Tom Johnston Is Your Smart Choice For SEO

      Professional SEO may benefit your small business in several ways. SEO can generate leads, get more traffic to your site, and deliver a better user experience. However, low quality SEO may be damaging to the site. Tom Johnston can provide the expert Search engine optimization services that you need. Johnston is an experienced professional which has been employed in SEO to get a decade.

      Because Johnston has extensive expertise, he’s equipped to work with all sorts of clients, from small companies to larger ones. Johnston also provides franchise SEO for businesses that have multiple locations. If you select to work with Johnston, you’ll obtain the Search engine optimization services you need.

      Johnston takes a three-step method of SEO. On-page optimization is the first task from the process. This method involves making changes into a site as a way to improve its search engine rankings. On-page optimization is capable of showing search engines what your site ought to be ranking for. There are many on-page optimization techniques that could enhance your site’s rankings, such as creating SEO-friendly content for your personal site.

      The next step is off-page optimization. This describes off-site techniques that may improve your site’s rankings. One of the many parts of off-page optimization is link-building. Off-page optimization is ways to show search engines like yahoo that your website is a trustworthy way to obtain information.

      The third step is local search engine optimization. This can be required for firms that operate locally. This area of the process involves optimization for Google Maps and claiming and providing detailed information for your personal Google My Business listing. Providing accurate information for other directory listings is important as well.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll use a month-to-month contract. Whether you need SEO assistance inside the short-term or long term help, you’ll be capable of getting the services that you require. Your contract might be adjusted as required.

      You’ll receive monthly ranking reports, which will assist you to discover how your website is performing. This will allow you to see which search phrases are yielding the greatest results. It is going to demonstrate the way your search rankings have already been improving from month to month.

      Google Analytics is going to be attached to your site, which suggests it will be simpler for you to monitor the traffic your site is receiving. You’ll likewise be able to find out what percentage of the visitors to your web site have realized your blog via search engines like yahoo.

      If you’re considering utilizing Tom Johnston, you are able to contact him for a free video analysis of the site. The analysis may also compare your web site to competing sites. Simply because this consultation is going to be totally free, there is no cause of you not to benefit from it.

      It’s vital for your company to be optimized for search engines like yahoo. Strong SEO is important to the fitness of any organization. Whether you run a sizable national company or possibly a small, locally-based company, you can trust Tom Johnston to deal with all your SEO needs. Visit Tom-Johnston.com to find out more.

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