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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
Link Building
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Map Optimization
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Contact Us
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Manti Utah
Tom Johnston Is The Best Option For SEO
Professional SEO will benefit your small business in a number of ways. SEO can generate leads, increase web traffic for your site, and deliver a greater user experience. However, low quality SEO may be damaging to your site. Tom Johnston can offer the expert Search marketing services that you require. Johnston is definitely an experienced professional that has been doing work in SEO for a decade.
Because Johnston has extensive expertise, he’s equipped to work with all sorts of clients, from small businesses to larger ones. Johnston also offers franchise SEO for companies that have multiple locations. When you choose to work alongside Johnston, you’ll receive the Search marketing services you need.
Johnston requires a three-step procedure for SEO. On-page optimization is the first task in the process. This procedure involves making changes to your site to be able to improve its search engine rankings. On-page optimization is capable of showing search engines like yahoo what your website needs to be ranking for. There are many on-page optimization techniques that may increase your site’s rankings, such as creating SEO-friendly content for your site.
The second step is off-page optimization. This describes off-site techniques which will improve your site’s rankings. One of the main components of off-page optimization is link building. Off-page optimization is a method to show search engine listings that your internet site is a reliable supply of information.
The third step is local search engine marketing. This can be necessary for companies that operate locally. This section of the process involves optimization for Google Maps and claiming and providing detailed information for your Google My Business listing. Providing accurate information for other directory listings is essential at the same time.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll possess a month-to-month contract. Whether you need SEO assistance inside the short-term or long-term help, you’ll be able to get the assistance that you require. Your contract might be adjusted as required.
You’ll receive monthly ranking reports, which will help you to see how your site is performing. This will enable you to see which keyphrases are yielding the greatest results. It will demonstrate how your search rankings are already improving from month to month.
Google Analytics will probably be placed on your web site, which means it will be simpler that you can monitor the traffic your site is receiving. You’ll likewise be able to see what number of the targeted traffic to your site are finding your web site via search engines like yahoo.
If you’re considering working with Tom Johnston, you are able to contact him for any free video analysis of the site. The analysis will also compare your blog to competing sites. As this consultation will be totally free, there is no cause of you do not to benefit from it.
It’s important for your organization to become optimized for search engines like yahoo. Strong SEO is important to the health of any organization. Whether you run a large national company or possibly a small, locally-based company, you can rely Tom Johnston to handle all of your SEO needs. Visit Tom-Johnston.com for more information.
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