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On Page Optimization

This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

Link Building

If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

Map Optimization

Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

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Texas

Local SEO Marketing Company Serving Tilden Texas

Tom Johnston Will Be Your Most Suitable Choice For SEO

Professional SEO will benefit your company in many ways. SEO can generate leads, increase web traffic for your site, and deliver an improved user experience. However, poor quality SEO might be damaging to your site. Tom Johnston provides the expert Search engine optimization services you need. Johnston is definitely an experienced professional that has been operating in SEO to get a decade.

Because Johnston has extensive expertise, he’s equipped to do business with all sorts of clients, from smaller businesses to larger ones. Johnston even offers franchise SEO for companies that have multiple locations. If you choose to use Johnston, you’ll receive the SEO services you require.

Johnston needs a three-step procedure for SEO. On-page optimization is the first task in the process. This technique involves making changes to your site so that you can improve its search engine rankings. On-page optimization can display search engines like Google what your site should be ranking for. There are several on-page optimization techniques that can boost your site’s rankings, such as creating SEO-friendly content for your personal site.

Another step is off-page optimization. This describes off-site techniques that may enhance your site’s rankings. One of many parts of off-page optimization is link-building. Off-page optimization is a method to show search engine listings that your internet site is a trustworthy way to obtain information.

Your third step is local search engine marketing. This can be essential for companies that operate locally. This section of the process involves optimization for Google Maps and claiming and providing detailed information for your Google My Business listing. Providing accurate information for other directory listings is essential as well.

Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have a month-to-month contract. Whether you will need SEO assistance from the short-term or long term help, you’ll be able to get the services you need. Your contract could be adjusted when needed.

You’ll receive monthly ranking reports, which will enable you to discover how your site is performing. This will help you to see which search phrases are yielding the best results. It will reveal to you the way your search rankings have been improving from month to month.

Google Analytics will probably be placed on your blog, which suggests it will be easier that you should monitor the traffic your internet site is receiving. You’ll likewise be able to find out how many of the targeted traffic to your website are discovering your site via search engines.

If you’re enthusiastic about dealing with Tom Johnston, it is possible to contact him for any free video analysis of the site. The analysis will likely compare your website to competing sites. Because this consultation will probably be absolutely free, there is not any cause of you not to take full advantage of it.

It’s vital for your organization to be optimized for search engines. Strong SEO is important to the healthiness of any company. Whether you manage a huge national company or possibly a small, locally-based company, you can trust Tom Johnston to manage all your SEO needs. Visit Tom-Johnston.com to learn more.

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