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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Texas

      Local SEO Marketing Company Serving Sanderson Texas

      Tom Johnston Can Be Your Best Option For SEO

      Professional SEO will manage to benefit your small business in a number of ways. SEO can generate leads, increase traffic for your site, and deliver an improved user experience. However, bad quality SEO may be damaging for your site. Tom Johnston provides the expert Search engine optimization services that you require. Johnston is undoubtedly an experienced professional that has been employed in SEO for a decade.

      Because Johnston has extensive expertise, he’s equipped to work with all sorts of clients, from small businesses to larger ones. Johnston now offers franchise SEO for companies that have multiple locations. When you choose to work with Johnston, you’ll obtain the SEO services you will need.

      Johnston has a three-step strategy to SEO. On-page optimization is the initial step from the process. This technique involves making changes to a site as a way to improve its search engine results. On-page optimization is capable of showing search engines like yahoo what your website needs to be ranking for. There are lots of on-page optimization techniques that will improve your site’s rankings, for example creating SEO-friendly content for your personal site.

      The next step is off-page optimization. This describes off-site techniques that will increase your site’s rankings. One of the main components of off-page optimization is building links. Off-page optimization is a means to show search engines that your site is a trustworthy source of information.

      The next step is local seo. This really is important for companies that operate locally. This area of the process involves optimization for Google Maps and claiming and providing detailed information for your personal Google My Business listing. Providing accurate information for other directory listings is crucial also.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have a month-to-month contract. Whether you require SEO assistance inside the short-term or long term help, you’ll be able to get the assistance you need. Your contract could be adjusted when needed.

      You’ll receive monthly ranking reports, which will allow you to find out how your internet site is performing. This will enable you to see which search phrases are yielding the best results. It is going to show you how your search rankings happen to be improving from month to month.

      Google Analytics will probably be placed on your website, which suggests it will be easier for you to monitor the traffic your website is receiving. You’ll likewise be able to see what number of the targeted traffic to your site are finding your website via search engines like yahoo.

      If you’re interested in working together with Tom Johnston, you are able to contact him for a free video analysis of your own site. The analysis will even compare your site to competing sites. Since this consultation will likely be totally free, there is absolutely no reason behind you not to take advantage of it.

      It’s essential for your company to become optimized for search engine listings. Strong SEO is important to the health of any organization. Whether you operate a big national company or a small, locally-based company, you can depend on Tom Johnston to deal with all your SEO needs. Visit Tom-Johnston.com for more information.

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