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On Page Optimization

This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

Link Building

If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

Map Optimization

Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

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Texas

Local SEO Marketing Company Serving La Marque Texas

Tom Johnston Can Be Your Best Option For SEO

Professional SEO can benefit your organization in many ways. SEO can generate leads, increase traffic in your site, and deliver an improved user experience. However, bad quality SEO could be damaging for your site. Tom Johnston can provide the expert Search marketing services you need. Johnston is surely an experienced professional that has been operating in SEO for any decade.

Because Johnston has extensive expertise, he’s equipped to work with all types of clients, from small enterprises to larger ones. Johnston even offers franchise SEO for firms that have multiple locations. When you choose to work with Johnston, you’ll get the Search engine optimization services you want.

Johnston needs a three-step method of SEO. On-page optimization is step one in the process. This process involves making changes to some site in order to improve its search engine results. On-page optimization is capable of showing search engines like Google what your site ought to be ranking for. There are many on-page optimization techniques that could improve your site’s rankings, like creating SEO-friendly content for your personal site.

The second step is off-page optimization. This describes off-site techniques that can increase your site’s rankings. One of the primary elements of off-page optimization is link-building. Off-page optimization is a means to show search engines like google that your site is a trustworthy method to obtain information.

The third step is local search engine optimization. This is certainly necessary for companies that operate locally. This area of the process involves optimization for Google Maps and claiming and providing detailed information for the Google My Business listing. Providing accurate information for other directory listings is crucial also.

Tom Johnston offers many services to his clients. When you work with Johnston, you’ll possess a month-to-month contract. Whether you want SEO assistance inside the short-term or long-term help, you’ll be capable of getting the assistance that you desire. Your contract may be adjusted when needed.

You’ll receive monthly ranking reports, which will enable you to find out how your site is performing. This will allow you to see which keyphrases are yielding the greatest results. It will reveal to you how your search rankings have been improving from month to month.

Google Analytics will probably be installed on your website, which suggests it will be easier so that you can monitor the traffic your site is receiving. You’ll also be able to view what number of the people to your site are discovering your website via search engines.

If you’re interested in working with Tom Johnston, it is possible to contact him for a free video analysis of your own site. The analysis will also compare your site to competing sites. Since this consultation will likely be free of charge, there is not any reason behind you not to make the most of it.

It’s essential for your small business to get optimized for search engines. Strong SEO is important to the healthiness of any business. Whether you run a big national company or possibly a small, locally-based company, you can rely Tom Johnston to deal with all of your SEO needs. Visit Tom-Johnston.com to acquire more information.

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  • Galveston
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  • Texas
  • TX