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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Texas

      Local SEO Marketing Company Serving Knox City Texas

      Tom Johnston Is Your Best Option For SEO

      Professional SEO will benefit your organization in numerous ways. SEO can generate leads, get more traffic to your site, and deliver an improved user experience. However, bad quality SEO may be damaging in your site. Tom Johnston provides the expert Search engine optimization services that you desire. Johnston is undoubtedly an experienced professional that has been operating in SEO for a decade.

      Because Johnston has extensive expertise, he’s equipped to use all kinds of clients, from small companies to larger ones. Johnston even offers franchise SEO for firms that have multiple locations. If you select to do business with Johnston, you’ll have the SEO services you need.

      Johnston requires a three-step strategy to SEO. On-page optimization is the initial step in the process. This procedure involves making changes to some site in order to improve its search engine rankings. On-page optimization is capable of showing search engines what your blog must be ranking for. There are numerous on-page optimization techniques that could boost your site’s rankings, like creating SEO-friendly content to your site.

      The next step is off-page optimization. This describes off-site techniques that will improve your site’s rankings. One of the many elements of off-page optimization is link-building. Off-page optimization is a means to show search engines like yahoo that your website is a trustworthy source of information.

      Your third step is local search engine marketing. This is certainly essential for companies that operate locally. This area of the process involves optimization for Google Maps and claiming and providing detailed information for your personal Google My Business listing. Providing accurate information for other directory listings is crucial also.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll use a month-to-month contract. Whether you require SEO assistance in the short-term or long term help, you’ll be capable of getting the assistance you need. Your contract can be adjusted when necessary.

      You’ll receive monthly ranking reports, which will enable you to discover how your website is performing. This will help you to see which keyphrases are yielding ideal results. It will likewise reveal to you the way your search rankings have already been improving from month to month.

      Google Analytics will likely be attached to your website, which implies it will be easier that you can monitor the traffic your site is receiving. You’ll likewise be able to see how many of the website visitors to your web site have realized your website via search engines like google.

      If you’re enthusiastic about working together with Tom Johnston, it is possible to contact him for a free video analysis of the site. The analysis will also compare your site to competing sites. As this consultation will probably be absolutely free, there is no cause of you not to make the most of it.

      It’s important for your business being optimized for search engines. Strong SEO is vital to the health of any company. Whether you manage a sizable national company or perhaps a small, locally-based company, you can trust Tom Johnston to manage all of your SEO needs. Visit Tom-Johnston.com for more information.

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