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On Page Optimization

This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

Link Building

If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

Map Optimization

Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

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Texas

Local SEO Marketing Company Serving Damon Texas

Tom Johnston Is The Best Option For SEO

Professional SEO will benefit your business in several ways. SEO can generate leads, get more traffic in your site, and deliver an improved user experience. However, poor quality SEO might be damaging in your site. Tom Johnston can provide the expert Search engine optimization services that you need. Johnston is an experienced professional which has been operating in SEO for the decade.

Because Johnston has extensive expertise, he’s equipped to work with a myriad of clients, from small businesses to larger ones. Johnston even offers franchise SEO for companies that have multiple locations. When you choose to work with Johnston, you’ll obtain the Search engine optimization services you require.

Johnston requires a three-step strategy to SEO. On-page optimization is the first task in the process. This method involves making changes to some site in order to improve its search engine ranking positions. On-page optimization can show the major search engines what your web site ought to be ranking for. There are lots of on-page optimization techniques that could boost your site’s rankings, such as creating SEO-friendly content for your personal site.

The next step is off-page optimization. This describes off-site techniques which will enhance your site’s rankings. One of the main components of off-page optimization is backlink building. Off-page optimization is a means to show search engines like yahoo that your website is a trustworthy method to obtain information.

The next step is local search engine optimisation. This is certainly important for companies that operate locally. This section of the process involves optimization for Google Maps and claiming and providing details for your personal Google My Business listing. Providing accurate information for other directory listings is important too.

Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll use a month-to-month contract. Whether you want SEO assistance in the short-term or long term help, you’ll can get the support you need. Your contract can be adjusted when needed.

You’ll receive monthly ranking reports, which will help you to find out how your internet site is performing. This will assist you to see which search phrases are yielding ideal results. It will reveal to you how your search rankings are already improving from month to month.

Google Analytics will probably be installed on your blog, which implies it will be easier that you should monitor the traffic your internet site is receiving. You’ll also be able to find out what number of the targeted traffic to your web site have found your blog via search engine listings.

If you’re considering working together with Tom Johnston, you can contact him to get a free video analysis of the site. The analysis may also compare your web site to competing sites. Because this consultation will be free of charge, there is no basis for you do not to take advantage of it.

It’s important for your organization to be optimized for search engines like google. Strong SEO is crucial to the healthiness of any organization. Whether you manage a sizable national company or possibly a small, locally-based company, you can trust Tom Johnston to take care of all of your SEO needs. Visit Tom-Johnston.com to acquire more information.

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