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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Texas

      Local SEO Marketing Company Serving Bryan Texas

      Tom Johnston Is Your Most Suitable Choice For SEO

      Professional SEO will benefit your business in a number of ways. SEO can generate leads, increase web traffic to the site, and deliver an improved user experience. However, bad quality SEO can be damaging to the site. Tom Johnston can provide the expert SEO services that you desire. Johnston is undoubtedly an experienced professional that has been operating in SEO for any decade.

      Because Johnston has extensive expertise, he’s equipped to work with all types of clients, from small businesses to larger ones. Johnston now offers franchise SEO for businesses that have multiple locations. If you choose to work alongside Johnston, you’ll get the Search marketing services you will need.

      Johnston takes a three-step method of SEO. On-page optimization is the first step of your process. This procedure involves making changes to a site so that you can improve its search engine results. On-page optimization can display search engines what your site needs to be ranking for. There are many on-page optimization techniques that can enhance your site’s rankings, for example creating SEO-friendly content for your personal site.

      The 2nd step is off-page optimization. This describes off-site techniques that will improve your site’s rankings. One of the primary components of off-page optimization is building links. Off-page optimization is a means to show search engines like google that your site is a reliable source of information.

      The third step is local search engine marketing. This really is important for firms that operate locally. This area of the process involves optimization for Google Maps and claiming and providing more information to your Google My Business listing. Providing accurate information for other directory listings is essential too.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have a month-to-month contract. Whether you require SEO assistance inside the short-term or long-term help, you’ll be able to get the support you need. Your contract could be adjusted as needed.

      You’ll receive monthly ranking reports, which will enable you to observe how your site is performing. This will assist you to see which search terms are yielding the greatest results. It is going to show you the way your search rankings have been improving from month to month.

      Google Analytics will be installed on your site, which implies it will be simpler that you can monitor the traffic your internet site is receiving. You’ll also be able to find out what number of the visitors to your web site are discovering your web site via search engine listings.

      If you’re enthusiastic about dealing with Tom Johnston, it is possible to contact him to get a free video analysis of the site. The analysis will also compare your website to competing sites. As this consultation will probably be absolutely free, there is no reason behind you do not to take advantage of it.

      It’s necessary for your small business to become optimized for search engines like yahoo. Strong SEO is essential to the health of any company. Whether you operate a huge national company or perhaps a small, locally-based company, you can depend on Tom Johnston to handle all of your SEO needs. Visit Tom-Johnston.com for more information.

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