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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Tennessee

      Local SEO Marketing Company Serving Linden Tennessee

      Tom Johnston Is The Best Option For SEO

      Professional SEO will manage to benefit your company in numerous ways. SEO can generate leads, get more traffic to your site, and deliver an improved user experience. However, sub-standard SEO might be damaging to your site. Tom Johnston can offer the expert Search marketing services that you need. Johnston is undoubtedly an experienced professional which has been operating in SEO for the decade.

      Because Johnston has extensive expertise, he’s equipped to work alongside all sorts of clients, from small companies to larger ones. Johnston also offers franchise SEO for firms that have multiple locations. When you choose to work alongside Johnston, you’ll obtain the Search marketing services you want.

      Johnston takes a three-step procedure for SEO. On-page optimization is the first step of the process. This technique involves making changes to some site in order to improve its search engine results. On-page optimization can display search engines like yahoo what your web site needs to be ranking for. There are lots of on-page optimization techniques that will increase your site’s rankings, like creating SEO-friendly content for the site.

      The next step is off-page optimization. This describes off-site techniques which will increase your site’s rankings. One of many elements of off-page optimization is link building. Off-page optimization is ways to show search engine listings that your site is a trustworthy source of information.

      The third step is local search engine optimization. This really is essential for firms that operate locally. This section of the process involves optimization for Google Maps and claiming and providing detailed information for your personal Google My Company listing. Providing accurate information for other directory listings is vital as well.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have got a month-to-month contract. Whether you require SEO assistance from the short-term or long term help, you’ll can get the support that you require. Your contract may be adjusted as required.

      You’ll receive monthly ranking reports, which will assist you to discover how your internet site is performing. This will help you to see which keyphrases are yielding ideal results. It will likewise explain to you the way your search rankings are already improving from month to month.

      Google Analytics is going to be set up on your blog, meaning it will be easier so that you can monitor the traffic your website is receiving. You’ll likewise be able to discover what percentage of the targeted traffic to your web site have found your blog via search engines.

      If you’re enthusiastic about working with Tom Johnston, you are able to contact him for the free video analysis of your own site. The analysis may also compare your blog to competing sites. Simply because this consultation will probably be free of charge, there is no cause of you not to take full advantage of it.

      It’s necessary for your business to get optimized for search engines like yahoo. Strong SEO is vital to the health of any company. Whether you manage a large national company or perhaps a small, locally-based company, you can depend on Tom Johnston to take care of all your SEO needs. Visit Tom-Johnston.com for more information.

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