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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
Link Building
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Map Optimization
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Contact Us
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving Warner South Dakota
Tom Johnston Can Be Your Best Choice For SEO
Professional SEO will manage to benefit your business in several ways. SEO can generate leads, increase targeted traffic to your site, and deliver a greater user experience. However, bad quality SEO might be damaging to the site. Tom Johnston provides the expert SEO services that you require. Johnston is definitely an experienced professional which has been working in SEO for the decade.
Because Johnston has extensive expertise, he’s equipped to use all kinds of clients, from small companies to larger ones. Johnston now offers franchise SEO for companies that have multiple locations. If you choose to work with Johnston, you’ll have the Search engine optimization services you need.
Johnston takes a three-step approach to SEO. On-page optimization is the first step from the process. This process involves making changes into a site as a way to improve its search engine ranking positions. On-page optimization can present search engines what your website should be ranking for. There are lots of on-page optimization techniques that could improve your site’s rankings, for example creating SEO-friendly content for your personal site.
The 2nd step is off-page optimization. This describes off-site techniques that may boost your site’s rankings. One of the main aspects of off-page optimization is backlink building. Off-page optimization is a means to show search engines like google that your website is a trustworthy method to obtain information.
Your third step is local search engine marketing. This is essential for businesses that operate locally. This section of the process involves optimization for Google Maps and claiming and providing detailed information to your Google My Company listing. Providing accurate information for other directory listings is crucial at the same time.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll use a month-to-month contract. Whether you want SEO assistance in the short-term or long-term help, you’ll can get the services that you require. Your contract may be adjusted when necessary.
You’ll receive monthly ranking reports, which will enable you to find out how your website is performing. This will assist you to see which search terms are yielding greatest results. It will show you how your search rankings happen to be improving from month to month.
Google Analytics will be placed on your site, which suggests it will be easier so that you can monitor the traffic your internet site is receiving. You’ll also be able to view how many of the targeted traffic to your web site have realized your site via search engines.
If you’re interested in working with Tom Johnston, you are able to contact him for the free video analysis of your own site. The analysis will even compare your blog to competing sites. Because this consultation is going to be totally free, there is not any reason behind you do not to make the most of it.
It’s important for your business to be optimized for search engines like yahoo. Strong SEO is crucial to the fitness of any organization. Whether you have a huge national company or a small, locally-based company, you can rely on Tom Johnston to take care of all of your SEO needs. Visit Tom-Johnston.com to learn more.
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