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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      South Carolina

      Local SEO Marketing Company Serving Ware Shoals South Carolina

      Tom Johnston Is Your Best Option For SEO

      Professional SEO will manage to benefit your small business in many ways. SEO can generate leads, get more traffic for your site, and deliver a greater user experience. However, poor quality SEO could be damaging in your site. Tom Johnston provides the expert Search marketing services that you require. Johnston is undoubtedly an experienced professional that has been doing work in SEO for any decade.

      Because Johnston has extensive expertise, he’s equipped to do business with all types of clients, from small businesses to larger ones. Johnston even offers franchise SEO for firms that have multiple locations. When you select to work with Johnston, you’ll obtain the Search engine optimization services you need.

      Johnston has a three-step strategy to SEO. On-page optimization is the first step of the process. This procedure involves making changes to your site in order to improve its search engine ranking positions. On-page optimization is capable of showing the major search engines what your website needs to be ranking for. There are several on-page optimization techniques that can improve your site’s rankings, including creating SEO-friendly content for the site.

      Another step is off-page optimization. This describes off-site techniques which will enhance your site’s rankings. One of the primary elements of off-page optimization is link-building. Off-page optimization is a method to show search engines like yahoo that your internet site is a reliable source of information.

      The third step is local search engine marketing. This is required for companies that operate locally. This section of the process involves optimization for Google Maps and claiming and providing details for the Google My Business listing. Providing accurate information for other directory listings is essential too.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll possess a month-to-month contract. Whether you want SEO assistance from the short-term or long-term help, you’ll be capable of getting the assistance that you need. Your contract may be adjusted when necessary.

      You’ll receive monthly ranking reports, which will help you to find out how your website is performing. This will allow you to see which search terms are yielding greatest results. It will likewise show you how your search rankings happen to be improving from month to month.

      Google Analytics will likely be placed on your blog, which means it will be easier that you can monitor the traffic your site is receiving. You’ll likewise be able to find out what percentage of the website visitors to your blog are finding your blog via search engine listings.

      If you’re considering dealing with Tom Johnston, it is possible to contact him for any free video analysis of your respective site. The analysis will even compare your site to competing sites. Simply because this consultation will likely be absolutely free, there is absolutely no cause of you do not to take advantage of it.

      It’s important for your business to become optimized for search engines like google. Strong SEO is important to the healthiness of any business. Whether you manage a big national company or possibly a small, locally-based company, you can rely Tom Johnston to handle your entire SEO needs. Visit Tom-Johnston.com for more information.

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      • 34.388579
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      • Greenwood
      • Ware Shoals
      • South Carolina
      • SC