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On Page Optimization
This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.
We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.
We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.
Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.
Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.
If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.
If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.
Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.
Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.
Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.
Features & Benefits
No Long-Term Contracts
Monthly Ranking Reports
Website Traffic Reporting
Big & Small Client Experience
Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.
Local SEO Marketing Company Serving round o South Carolina
Tom Johnston Can Be Your Best Option For SEO
Professional SEO may benefit your small business in a number of ways. SEO can generate leads, increase traffic to your site, and deliver an improved user experience. However, poor quality SEO can be damaging for your site. Tom Johnston provides the expert SEO services you need. Johnston is undoubtedly an experienced professional that has been doing work in SEO for the decade.
Because Johnston has extensive expertise, he’s equipped to use all kinds of clients, from smaller businesses to larger ones. Johnston now offers franchise SEO for firms that have multiple locations. When you select to use Johnston, you’ll obtain the Search marketing services you will need.
Johnston requires a three-step procedure for SEO. On-page optimization is step one of the process. This technique involves making changes into a site to be able to improve its search engine ranking positions. On-page optimization can display search engines like yahoo what your site must be ranking for. There are many on-page optimization techniques that can boost your site’s rankings, like creating SEO-friendly content for the site.
The second step is off-page optimization. This describes off-site techniques that will improve your site’s rankings. One of many components of off-page optimization is backlink building. Off-page optimization is ways to show search engines that your internet site is a reliable method to obtain information.
The 3rd step is local search engine optimization. This is certainly essential for businesses that operate locally. This part of the process involves optimization for Google Maps and claiming and providing more information for your Google My Business listing. Providing accurate information for other directory listings is essential also.
Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have got a month-to-month contract. Whether you will need SEO assistance inside the short-term or long term help, you’ll get the services you need. Your contract can be adjusted as required.
You’ll receive monthly ranking reports, which will allow you to observe how your internet site is performing. This will allow you to see which search phrases are yielding ideal results. It will likewise reveal to you how your search rankings have already been improving from month to month.
Google Analytics is going to be placed on your blog, meaning it will be simpler for you to monitor the traffic your site is receiving. You’ll also be able to view what percentage of the visitors to your site have found your website via search engines like google.
If you’re considering working together with Tom Johnston, it is possible to contact him for a free video analysis of your own site. The analysis will even compare your web site to competing sites. As this consultation is going to be absolutely free, there is no reason behind you not to take advantage of it.
It’s necessary for your company to be optimized for search engines. Strong SEO is crucial to the fitness of any company. Whether you have a big national company or perhaps a small, locally-based company, you can depend on Tom Johnston to take care of all your SEO needs. Visit Tom-Johnston.com for more information.
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Search Engine Optimization
Best Local SEO Expert Agency Firm
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- On Page Optimziation
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- Google Maps
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