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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Oregon

      Local SEO Marketing Company Serving Winston Oregon

      Tom Johnston Is The Best Choice For SEO

      Professional SEO may benefit your small business in numerous ways. SEO can generate leads, increase web traffic to the site, and deliver a greater user experience. However, low quality SEO might be damaging for your site. Tom Johnston offers the expert SEO services you need. Johnston is undoubtedly an experienced professional which has been operating in SEO for a decade.

      Because Johnston has extensive expertise, he’s equipped to work with all types of clients, from smaller businesses to larger ones. Johnston now offers franchise SEO for businesses that have multiple locations. When you choose to do business with Johnston, you’ll get the Search engine optimization services you require.

      Johnston requires a three-step approach to SEO. On-page optimization is the first task in the process. This technique involves making changes to a site so that you can improve its search engine rankings. On-page optimization can display the major search engines what your website must be ranking for. There are many on-page optimization techniques that may enhance your site’s rankings, such as creating SEO-friendly content for your personal site.

      The 2nd step is off-page optimization. This describes off-site techniques which will improve your site’s rankings. One of many components of off-page optimization is link building. Off-page optimization is a method to show search engines like yahoo that your site is a reliable way to obtain information.

      The third step is local seo. This really is important for firms that operate locally. This section of the process involves optimization for Google Maps and claiming and providing detailed information for the Google My Business listing. Providing accurate information for other directory listings is vital at the same time.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll have a month-to-month contract. Whether you need SEO assistance inside the short-term or long term help, you’ll be capable of getting the services you need. Your contract may be adjusted as needed.

      You’ll receive monthly ranking reports, which will enable you to see how your site is performing. This will help you to see which search terms are yielding the best results. It is going to reveal to you the way your search rankings have been improving from month to month.

      Google Analytics is going to be installed on your website, which suggests it will be simpler that you should monitor the traffic your website is receiving. You’ll also be able to discover what number of the visitors to your web site have found your website via search engines like yahoo.

      If you’re interested in working with Tom Johnston, it is possible to contact him for a free video analysis of your site. The analysis will also compare your web site to competing sites. As this consultation will likely be free of charge, there is not any reason for you not to benefit from it.

      It’s essential for your organization being optimized for search engines like google. Strong SEO is important to the healthiness of any company. Whether you manage a large national company or perhaps a small, locally-based company, you can rely on Tom Johnston to deal with your SEO needs. Visit Tom-Johnston.com for more information.

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      • Oregon
      • OR