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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Oregon

      Local SEO Marketing Company Serving Elgin Oregon

      Tom Johnston Is The Smart Choice For SEO

      Professional SEO will manage to benefit your company in several ways. SEO can generate leads, increase traffic to your site, and deliver a much better user experience. However, bad quality SEO might be damaging for your site. Tom Johnston can offer the expert SEO services that you need. Johnston is undoubtedly an experienced professional which has been employed in SEO to get a decade.

      Because Johnston has extensive expertise, he’s equipped to work alongside all kinds of clients, from small businesses to larger ones. Johnston also provides franchise SEO for firms that have multiple locations. If you select to do business with Johnston, you’ll receive the Search engine optimization services you need.

      Johnston takes a three-step method of SEO. On-page optimization is the first task of your process. This method involves making changes to some site as a way to improve its search engine ranking positions. On-page optimization can present search engines like yahoo what your website needs to be ranking for. There are numerous on-page optimization techniques that will boost your site’s rankings, for example creating SEO-friendly content to your site.

      The 2nd step is off-page optimization. This describes off-site techniques that may enhance your site’s rankings. One of the main aspects of off-page optimization is building links. Off-page optimization is a way to show search engine listings that your site is a reliable supply of information.

      The third step is local search engine marketing. This is certainly necessary for firms that operate locally. This portion of the process involves optimization for Google Maps and claiming and providing detailed information to your Google My Business listing. Providing accurate information for other directory listings is essential also.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll use a month-to-month contract. Whether you will need SEO assistance in the short-term or long term help, you’ll get the help that you desire. Your contract may be adjusted as required.

      You’ll receive monthly ranking reports, which will allow you to see how your site is performing. This will assist you to see which keyphrases are yielding the greatest results. It will show you the way your search rankings are already improving from month to month.

      Google Analytics will probably be placed on your site, which means it will be easier that you should monitor the traffic your website is receiving. You’ll also be able to view how many of the visitors to your blog are discovering your blog via search engines like google.

      If you’re interested in utilizing Tom Johnston, you can contact him for the free video analysis of your own site. The analysis may also compare your website to competing sites. Simply because this consultation will probably be totally free, there is no reason for you not to take advantage of it.

      It’s essential for your company to be optimized for search engines like yahoo. Strong SEO is crucial to the healthiness of any business. Whether you manage a huge national company or even a small, locally-based company, you can depend on Tom Johnston to deal with your SEO needs. Visit Tom-Johnston.com to find out more.

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