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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

    Big & Small Client Experience

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Oregon

      Local SEO Marketing Company Serving Crane Oregon

      Tom Johnston Is Your Smart Choice For SEO

      Professional SEO will benefit your business in many ways. SEO can generate leads, increase web traffic to your site, and deliver a much better user experience. However, sub-standard SEO may be damaging to the site. Tom Johnston provides the expert SEO services you need. Johnston is an experienced professional which has been operating in SEO for any decade.

      Because Johnston has extensive expertise, he’s equipped to use a myriad of clients, from smaller businesses to larger ones. Johnston also provides franchise SEO for businesses that have multiple locations. When you choose to do business with Johnston, you’ll get the SEO services you need.

      Johnston has a three-step procedure for SEO. On-page optimization is the first task in the process. This procedure involves making changes to your site to be able to improve its search engine ranking positions. On-page optimization can present the major search engines what your web site must be ranking for. There are lots of on-page optimization techniques that will improve your site’s rankings, like creating SEO-friendly content for the site.

      The second step is off-page optimization. This describes off-site techniques that will enhance your site’s rankings. One of the main parts of off-page optimization is backlink building. Off-page optimization is a means to show search engines that your site is a trustworthy way to obtain information.

      The third step is local search engine marketing. This can be required for companies that operate locally. This part of the process involves optimization for Google Maps and claiming and providing detailed information for the Google My Company listing. Providing accurate information for other directory listings is crucial also.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have got a month-to-month contract. Whether you will need SEO assistance in the short-term or long term help, you’ll be able to get the help that you need. Your contract could be adjusted when necessary.

      You’ll receive monthly ranking reports, which will assist you to observe how your website is performing. This will assist you to see which keyphrases are yielding greatest results. It will likewise reveal to you how your search rankings are already improving from month to month.

      Google Analytics is going to be attached to your blog, which implies it will be simpler that you should monitor the traffic your site is receiving. You’ll likewise be able to find out what percentage of the website visitors to your website have found your website via search engines like yahoo.

      If you’re considering working together with Tom Johnston, you can contact him for the free video analysis of the site. The analysis will also compare your website to competing sites. Since this consultation is going to be absolutely free, there is not any basis for you not to take full advantage of it.

      It’s vital for your small business to be optimized for search engines like yahoo. Strong SEO is vital to the health of any organization. Whether you manage a sizable national company or possibly a small, locally-based company, you can rely on Tom Johnston to handle all your SEO needs. Visit Tom-Johnston.com for more information.

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      • Oregon
      • OR