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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      Ohio

      Local SEO Marketing Company Serving Germantown Ohio

      Tom Johnston Will Be Your Smart Choice For SEO

      Professional SEO may benefit your small business in numerous ways. SEO can generate leads, increase traffic to your site, and deliver an improved user experience. However, sub-standard SEO might be damaging to your site. Tom Johnston offers the expert Search marketing services that you desire. Johnston is surely an experienced professional that has been working in SEO for any decade.

      Because Johnston has extensive expertise, he’s equipped to do business with all kinds of clients, from small companies to larger ones. Johnston now offers franchise SEO for businesses that have multiple locations. When you choose to do business with Johnston, you’ll have the SEO services you require.

      Johnston has a three-step strategy to SEO. On-page optimization is the first step in the process. This technique involves making changes to some site in order to improve its search engine rankings. On-page optimization can show search engines like yahoo what your blog should be ranking for. There are several on-page optimization techniques that can boost your site’s rankings, like creating SEO-friendly content for your site.

      The next step is off-page optimization. This describes off-site techniques that will improve your site’s rankings. One of the main elements of off-page optimization is building links. Off-page optimization is a means to show search engines like google that your internet site is a reliable method to obtain information.

      The third step is local search engine optimization. This really is essential for firms that operate locally. This part of the process involves optimization for Google Maps and claiming and providing more information for the Google My Company listing. Providing accurate information for other directory listings is crucial at the same time.

      Tom Johnston offers many services to his clients. When you deal with Johnston, you’ll have got a month-to-month contract. Whether you will need SEO assistance inside the short-term or long term help, you’ll be able to get the support you need. Your contract might be adjusted as required.

      You’ll receive monthly ranking reports, which will help you to observe how your site is performing. This will enable you to see which keyphrases are yielding ideal results. It will reveal to you the way your search rankings have already been improving from month to month.

      Google Analytics will probably be installed on your site, which implies it will be simpler that you should monitor the traffic your site is receiving. You’ll likewise be able to view what number of the targeted traffic to your blog have found your website via search engines like yahoo.

      If you’re considering utilizing Tom Johnston, it is possible to contact him to get a free video analysis of the site. The analysis will also compare your website to competing sites. As this consultation will likely be free of charge, there is not any reason for you do not to benefit from it.

      It’s necessary for your organization to get optimized for search engines like yahoo. Strong SEO is essential to the fitness of any business. Whether you have a large national company or even a small, locally-based company, you can trust Tom Johnston to handle your SEO needs. Visit Tom-Johnston.com to learn more.

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