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    On Page Optimization

    This is the process of telling Google what it is that you do and where you offer your products or services by editing the code and content of your website. Google is simply a robot. By making sure your website “speaks Google”, you have a better shot to be found in search engines.

    We do this by creating hundreds of pages on the back-end of your website. Each page is perfectly optimized for one location and one category of service.

    We will continue to do this for as many products/services and locations that you have and we won’t charge extra for it. This creates a larger net to catch more people who are looking for you. We want you to get as many clients and customers as possible.

    Secret Sauce: Use software to constantly update the landing pages every time Google visits the the website. This gives you a boost in rankings due to Google’s fresh content factor.

    Secret Sauce: Get backlinks from sites that are powerful, have organic traffic and become even more powerful over time.

    Link Building

    If both you and your competitors do on-page optimization perfectly (step one above), how does Google choose which website to rank #1? Google must differentiate which website has more authority on the subject. Google uses backlinks to qualify which website is more important.

    If website A is willing to give website B some of its’ online visitors via a backlink, then website A must believe website B is important and trustworthy. Google then attributes some of the value of website A and bumps up website B in regards to online authority.

    Link building is the scaling portion of SEO. The more high quality links, the better. It is the only thing that will consistently get your website to show up more prominently in Google; especially for those hard to win search terms.

    Map Optimization

    Google map optimization (also known as Google My Business or GMB optimization) is the process of getting your local business to show up on the Google map section of search results. We do this by making sure your business name, address and phone number (NAP) are created and consistent on all the major online directories, data aggregators and voice search platforms (think Siri and Alexa). In doing so, you create an “online fingerprint” that is specific to your business. In doing so, Google takes your business more seriously, and thus ranks you for more local searches.

    Secret Sauce: Use software and API’s to search all variations of your online business listing in order fix, remove duplicates and update existing listings.

    Features & Benefits

    No Long-Term Contracts

    Monthly Ranking Reports

    Website Traffic Reporting

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    Don’t be shy. Request a free video analysis of your website and your competitors. We promise not to spam you.

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      North Dakota

      Local SEO Marketing Company Serving Sykeston North Dakota

      Tom Johnston Can Be Your Best Choice For SEO

      Professional SEO can benefit your business in many ways. SEO can generate leads, get more traffic for your site, and deliver an improved user experience. However, sub-standard SEO could be damaging to the site. Tom Johnston offers the expert Search marketing services that you desire. Johnston is surely an experienced professional which has been doing work in SEO for a decade.

      Because Johnston has extensive expertise, he’s equipped to work alongside all types of clients, from small businesses to larger ones. Johnston even offers franchise SEO for businesses that have multiple locations. When you choose to work with Johnston, you’ll obtain the SEO services you will need.

      Johnston requires a three-step method of SEO. On-page optimization is the initial step in the process. This method involves making changes to your site in order to improve its search engine rankings. On-page optimization can present search engines like yahoo what your site must be ranking for. There are several on-page optimization techniques that could improve your site’s rankings, like creating SEO-friendly content for the site.

      The 2nd step is off-page optimization. This describes off-site techniques which will improve your site’s rankings. One of the primary parts of off-page optimization is link-building. Off-page optimization is a method to show search engines like google that your website is a trustworthy way to obtain information.

      The 3rd step is local search engine marketing. This is certainly important for businesses that operate locally. This section of the process involves optimization for Google Maps and claiming and providing detailed information for your Google My Company listing. Providing accurate information for other directory listings is important too.

      Tom Johnston offers many services to his clients. When you work with Johnston, you’ll possess a month-to-month contract. Whether you need SEO assistance within the short-term or long-term help, you’ll can get the support that you desire. Your contract can be adjusted as needed.

      You’ll receive monthly ranking reports, which will assist you to find out how your site is performing. This will help you to see which search phrases are yielding greatest results. It will also show you how your search rankings happen to be improving from month to month.

      Google Analytics will probably be installed on your website, meaning it will be easier that you can monitor the traffic your internet site is receiving. You’ll also be able to find out how many of the targeted traffic to your blog are finding your web site via search engines like yahoo.

      If you’re interested in working with Tom Johnston, you may contact him to get a free video analysis of your own site. The analysis will even compare your blog to competing sites. Simply because this consultation will probably be absolutely free, there is no basis for you not to take full advantage of it.

      It’s important for your company being optimized for search engines. Strong SEO is vital to the fitness of any business. Whether you have a large national company or perhaps a small, locally-based company, you can depend on Tom Johnston to handle all of your SEO needs. Visit Tom-Johnston.com to learn more.

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